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Jay Frost 


Tuesday November 22, 2011 from 2:00 PM to 3:15 PM EST

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The Seven Keys to Boost Direct Mail Fundraising with Brian Lacy 

This is your chance to learn the very best new and tried-and-true techniques to get the very most from every direct mail campaign.  Direct mail fundraising expert Brian Lacy will take us on a journey of the Seven Keys to Boost Direct Mail Fundraising Success which he and his clients have use throughout the US and Canada. He'll show how to send a compelling message asking for the right amount to your best prospects and raise more while spending less than you did last year.

Our Presenter:  Brian Lacy has more than 25 years experience in annual fundraising and program development.  From his home in Houston, TX, he is invited to speak and counsel locally, regionally, and nationally about fundraising.  His fund raising efforts have been awarded recognition by the Council for Advancement and Support of Education and several regional organizations promoting philanthropy.  Brian believes that solicitations are one of the very best ways for non-profits to continuously engage theirconstituents and he has the rare ability to makealmost all programs hereviews stronger with simple strategiesand clear advice.

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