eLearning SIG 

Building e-Learning the People (Really) Will Want to Use with Marc Rosenberg

Program Description:
The dirty little secret about e-learning is that a lot of it is bad.  Ok, maybe it's not such a secret, but we all know that the quality spread on e-learning programs is enormous.  How do you build (or buy) e-learning programs that people will want to use?  How do you create real value in your e-learning offerings?  How do you create transfer from e-learning to actual job performance?  This presentation covers the major characteristics of great e-learning and provides a simple assessment strategy that you can use to make a reasonable determination about the quality of the e-learning programs you use.  Creating great e-learning is both a science and an art, but separating good programs from junk is not rocket science.  Adhering to a few simple principles will add a lot to the quality of your e-learning efforts. 
This session is for instructional designers, e-learning developers, and managers and executives (in the training organization and in the field) who want their e-learning strategy to be more sustainable and effective.
Topics covered:
 A checklist that can be used as a basis for e-learning evaluation will be offered.
   A “baker’s dozen” approaches to building great e-learning:
  1.     Begin with the end in mind
  2.     Focus on the right priorities
  3.     Put technology in its proper perspective
  4.     Avoid shovelware
  5.     Make sure learners are ready
  6.     Make it timely
  7.     Make it real
  8.     If it’s boring, they’ll be ignoring
  9.     Less talking…more teaching
  10.   Get the user experience right
  11.   Match strategy to learners’ experience levels
  12.   Provide for learning transfer
  13.   Innovate - Training professionals at all levels
 
About the Speaker:
Marc Rosenberg is a leader in the world of training, organizational learning, e-learning, knowledge management and performance improvement.  He is a highly regarded management consultant, writer and speaker in the field. Marc's thirty-year career spans positions in the university, the corporation and large scale consulting.  He has worked with dozens of Fortune 500 companies, authored two best selling books, more than 50 articles and book chapters, and has spoken at well over 200 corporate and industry conferences in the U.S. and other parts of the world.

Additional Meeting Details:

Cost: Free for Philly ASTD members, $20 for non-members. Non-members may attend 2 SIG meetings for free before being asked to join the chapter or pay $20 per meeting.

Next Meeting:
Thursday, December 20, 2012