AAAS S&T Policy Fellowships Professional Development Event

Workshop Overview:

In Part One of the Communicating Science Series: “Framing Messages”, you worked on crafting your message box. But how does that work in a media interview? In Part II of the Communicating Science Series you will learn how to:

• Weave your message into an interview to make sure you get your main points across
• Avoid getting sidetracked in a verbal interview
• Indentify what questions to ask reporters, and more…

In this lively half-day workshop on media interview skills for scientists you will have an opportunity to receive hands-on practice in preparing for an interview with on-camera demonstrations and feedback so you can make your mistakes and build your skills with a friendly crowd instead of in a live interview! You'll also be given skills to help you  prepare for interviews on camera, the phone, or any other spoken media format.

Breakfast begins at 8:30 am and the workshop begins at 9:00 am. Due to small group work and on camera interview practice, this workshop is limited to 50 Fellows. Don't miss out on this opportunity!

Facilitator Bio:
"Anticipating interview questions might just be the best prep for your next encounter with a reporter."

Workshop facilitator Denise Graveline is both a former journalist and an experienced science communicator who has held leadership communications posts at several major national scientific, medical and environmental organizations, including The Robert Wood Johnson Foundation; the American Chemical Society; and the American Association for the Advancement of Science and the journal Science. She also served as the Deputy Associate Administrator for Communications, Education and Public Affairs of the U.S. Environmental Protection Agency.

She has worked with a wide variety of experts and executives in industry, academe, government and the nonprofit sector. As a result, she has worked with scientists and engineers in every discipline. She blogs about media strategies and social media at http://www.dontgetcaught.biz and about public speaking at The Eloquent Woman, http://eloquentwoman.blogspot.com.

Register Now!

By registering for this workshop you have indicated that you are committed to attending to this Professional Development opportunity. Should your plans change and you are no longer able to attend, please update your RSVP as soon as possible.

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