colorful horse

Marketing Writing is a Horse of a Different Color!


Gil Effron 
Strategies for Growth


Wednesday March 14, 2012 from 9:00 AM to 10:00 AM EDT (Doors open at 8:45 AM.)

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21st Century Offices 
315 Madison Avenue, Suite 901
(Enter on 42nd Street)
New York, NY 10017

Driving Directions 

Learn How to Write Like a Marketing Pro 

FREE MINI-WORKSHOP • 9:00 a.m. on Wednesday, March 14, 2012

Marketing words in print, email, video, or on the Internet are often the solitary salesperson with the responsibility of attracting attention and, ultimately, closing the sale without any additional support or intervention.

But marketing writing (or marketing copywriting) is different than any other kind of writing.

It’s extremely complex. When done properly, however, it compels the reader (or prospect) to take action –– whether that action is to buy now, or at the very least, take one or more positive steps in the direction of buying.

I hope you’ll join me at 9:00 a.m. on Wednesday, March 14 for a mini-workshop on How to Write Like a Marketing Pro. (Doors open at 8:30 a.m.)

I’ll be talking about the art and science of marketing writing… and provide you with specific ideas for how you can improve your marketing writing skills and techniques.

There is no charge for this mini-workshop… but space is limited. Pre-registration is required.