Darien Library-v2  New Canaan Chamber Darien Chamber of Commerce 2012



Wednesday May 2, 2012

6:00 PM to 8:00 PM

Check-in starts at 5:30 pm

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Darien Library 
1441 Post Road
Darien, CT 06820

Driving Directions 

 Registratin Fee:  This is a FREE Workshop - Advanced Registration is recommended

Parking:  Free parking is available at the library. Additional free parking at the lot at Thorndal Circle.

If you would like information on our other workshops or to request FREE One-On-One Business Counseling please visit our website at:


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Website Marketing Strategies


Social Media Integration

Bring Your Business to the Next Level

 May 2, 2012 

6:00 pm - 8:00 pm

(Check-in starts at 5:30pm)

8:00 pm - 8:30 pm Business Networking

Darien Library | 1441 Post Road | Darien, CT  06820

Free Parking available at the library

This is a FREE Workshop

Advanced Registration is recommended 

You have a website or plan to have one soon, so how do you get people to visit it and tell others about it?

In this session, you will learn about:

  • Branding
  • Content Strategies that work
  • Social Media Activities - Facebook, Linkedin, YouTube, Twitter and Blogs
  • Case Studies
  • Measurement & Return on Investment (ROI)
  • About Mobility & Scalability

Our Expert Presenter:

Rob Petersen is President of BarnRaisers, an online marketing solutions company using social media, the power of community and the proven principles of relationship marketing.  Rob was EVP/Chief Strategy Officer for Omnicon and has held leadership positions at FCB, Euro RSCG and Saatchi & Saatchi.  His accomplishments in business strategy and brand building have led to his thought leadership and expertise in social media.  He has developed and executed social media initiatives for the American Heart Association, Colgate, Mars and Shell; all have built online communities with results and ROI's that exceeded expectations.  Rob is also on the MBA faculty at Rutgers University where he teaches courses in Digital and Social Media Measurement and ROI.