Registration for this event is closed. If you wish to attend please arrive at the venue 30 minutes prior to the start time. You will need to register on-site and all we will need is your business card.
In celebration of Small Business Week, Constant Contact is launching Get Down to Business: An action-packed, nationwide series of events led by the industry's top experts marketing for small organizations.
You'll uncover new business-building tools and strategies. Whether you're new to email and social media marketing, or a seasoned pro, this is an event you won't want to miss.
Portland, Oregon Small Business Week - May 24th - AGENDA
Registration, Breakfast, Networking
Keynote: "Engagement Marketing", presented by Dana Pethia, Constant Contact
Inspired by the new book Engagement Marketing, written by small business advocate Gail Goodman (CEO of Constant Contact), this presentation will help your audience understand how the marketing landscape for small business has changed and how to make that change work for them.
The presentation focuses on some key ideas: word of mouth in a social world, the engagement marketing cycle (which relates to the creation of great customer experiences that lead to on-going conversations and engagement) and how your audience can use that engagement to drive social visibility that will bring customers back through their door and introduce new prospects to their business.
"Secrets to Balancing Your Business with Your Life"
Presented by: Taylor Ellwood, Imagine Your Reality, Business & Life Coach/Author: “Understanding the Social in Social Media”
The typical small business owner wears many hats and is responsible for many things. It's easy to get overwhelmed by the amount of work you think you need to do, and not surprisingly most business owners end up being workaholics. In this workshop, you'll learn Taylor's secrets for how to balance your business with your life and still have time to succeed with your business.
Break / Networking
Meet Don Crawford from KAMIND, Larry Bunyard from SCORE, Cathy Campaigne, Director of Relationship Marketing from Constant Contact.
"Behind the Scenes of Today's Social Media Campaigns"
Presented by: Anthony Veliz, IZO Public Relations & Marketing
The average user sees social media as the answer to all of their problems. It can be, but if you jump into it without much thought or structure, you could miss your target. This workshop will walk you through the steps to help you have a successful social mediacampaign, such as, creating your message, choosing your platforms and measuring the results.
Networking / Q & A
Complimentary breakfast pastries and beverages will be provided. Celebrate Small Business Week with Get Down to Business: a free, action-packed, nationwide series of business building events.
Led by the industry’s top experts in marketing, Get Down To Business is your kick-off for small business success! It’s also your chance to meet and mingle with other small businesses and local influencers to learn:
• Proven tips and strategies for reaching your next great customer
• How to get existing customers to bring you new ones
• How to create engaging marketing campaigns
• And much more
So whether you have all the customers you can handle or if you’re looking for new ones, you’ll find tons of useful info that will help you boost your bottom line in no time.
Sneak a Peek at Gail Goodman’s New Book:
Register now and receive the first chapter of Engagement Marketing: How Small Business Wins in a Socially Connected World by Constant Contact CEO Gail Goodman. The first 50 attendees at each event will receive a free copy of the entire book!
Can’t wait to read CEO Gail Goodman’s New Book? Buy it now.