Tuesday, June 19th
1:00pm - 3:00pm
Hilton Garden Inn, Monterey, CA
The debate between email and social media is often overplayed. In today’s world, it’s clear that both channels are critical components to an effective marketing mix. In fact, email and social media are more similar than they are different. The best marketers understand that the two channels work best when combined into an integrated marketing strategy.
During this session, attendees will join Elyse as she presents theory, real-world case studies and best practices learned from small businesses, highlighting how email and social media work hand-in-hand to grow business. Attendees will also learn how to best leverage both channels to drive quality engagement, sharing and create positive word of mouth.
Special Bonus: Will Elkadi, CEO of eLab Communications Whether you market your products or services by email, social media or face to face, you need to personalize your message according to the customer's type and personality; one size doesn't fit all! Will Elkadi will present the four types of consumers you should be aware of and how to get their attention. This session will conclude with tips and examples of "Do and Don'ts in Facebook Conversations".
Don't miss this great opportunity to learn how to grow your business through email and social media.
There is no fee to attend.
Click on the "Register Now" button below to sign up!