In the early days of a startup, there is a risk of settling down towards a “good enough” framework and not tracking what truly is working. Your team may be aggressively working to add features, get press and respond to customer queries.
With all these day to day activities, analytics and optimization can take a back seat. Imagine how beneficial it would it be to see traffic increases from 10 hits to 1000 hits a day, conversion increases for 2% to 8% and churn reduces from 10% to 2%.
Analytics expert Hiten Shah, founder and CEO of KISSmetrics, will teach you all you need to know about analytics for your startup.
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Analytics is important to running my startup, but I need help! If you agree, join me for @startupamerica's webinar: http://ar.gy/1X7B
Our Expert Host
Hiten Shah is a serial entrepreneur who loves to help other entrepreneurs avoid the mistakes he has made in the past like wasting $1 million on a failed web hosting business. He started 3 successful Internet companies starting with a marketing consultancy, ACS. Then he went on to start Crazy Egg, a tool to help people visualize the user experience on their websites and most recently he is the CEO and Co-founder of KISSmetrics.