ASBPE webinar logo 2012


ASBPE Headquarters 


Wednesday August 29, 2012 from 1:00 PM to 2:30 PM EDT

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After registering you will receive a confirmation email containing information about joining the Webinar.

WEBINAR - How to Succeed in the B2B Publishing Business While Actually Trying 

Join us for a Webinar on August 29
If you’re looking to become a top editor at your B2B publication or move into a senior managerial position, sign up for this August 29 webcast to learn how to advance your career.

You’ll get valuable tips and best practices from two ASBPE Young Leadership Scholarships Winners: EXHIBITOR Magazine Editor Travis Stanton; and Chuck Bowen, editor and associate publisher of Lawn & Landscape magazine.

Among other shared insights, you’ll learn from the co-presenters how you can you build a rewarding career at your B2B publishing company by…
  • Making yourself more valuable to your organization by helping senior editors and managers find solutions to problems.
  • Taking on greater responsibility and becoming a generator of ideas that will enhance the company’s brands.
  • Developing skills sets—interpreting P&L statements, understanding and planning editorial budgets, mastering sales and marketing concepts—that will help you transition from an editorial to management position. 
 You’ll also learn how to… 
  • Garner support for ideas and initiatives from senior people within your organization by bringing a global perspective that will appeal to key stakeholders. 
  • Leverage the institutional knowledge of people within your magazine or group who can help you identify and master career-building skills. 
  • Build a network of people who will support your long-term career objectives and help you sell ideas and projects up the chain of command. 

After registering you will receive a confirmation email containing information about joining the Webinar.


About the Speakers
Chuck Bowen is editor and associate publisher of Lawn & Landscape magazine, a monthly trade magazine serving 75,000 landscape contractors. He is responsible for the print, digital and interactive editorial direction and execution at the company’s flagship publication. 

Travis Stanton is the editor of EXHIBITOR Magazine. IN this position, Travis travels the globe attending dozens of trade shows and events each year, from Chicago to Shanghai.

System Requirements
PC-based attendees

Required: Windows® 7, Vista, XP or 2003 Server
Macintosh®-based attendees
Required: Mac OS® X 10.5 or newer