Social Media Marketing Made Simple (10am - 11:30am)
This exciting workshop covers Social Media strategies and best practices that will help you get the most out of your time, develop relationships, and grow your business.
In this introductory session, we will cover:
• What social media marketing really is, why you should use it and how it works
• Time management
• Measuring the return of your activities
• How to grow your Social Networks
• Real world examples of businesses doing it well
• Dealing with positive and negative feedback
• Using Email Marketing and Social Media Marketing together
Improving Website Usability (12:30pm – 2:00pm)
This presentation explores the steps required to build and maintain a user-friendly website, including:
• Learn how users actually read site content