SCORE logo                                                                                  SCORE Springfield Illinois Chapter

Contact

Tammy Finch 
Springfield SCORE Chapter 0571 
tfinch@webtechservices.com 
 

When

Wednesday January 9, 2013 from 10:00 AM to 12:00 PM CST

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Where

United Community Bank 
1900 West Isles Ave.
Community Room
Springfield, IL 62704
 

 
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The Power of Email Marketing 

The Power of Email Marketing

Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships in all types of business and organizations. This session will teach you how to master email marketing communications with a comprehensive look at best practices and winning strategies that lead to increased profits, revenue and participation (or engagement instead of participation).

 

Workshop Registration Fee- $5.00 ($10 for walk-ins)   (payable at registration by credit/debit card or Paypal- no refunds)

 

Workshop Agenda


  • What is permission-based email marketing and becoming a trusted sender
  • Email list building
  • Increasing deliverability and open rates
  • Writing good subject lines and content - getting readers to take action
  • Tracking results and what to do with this information

How email and social media marketing work together to achieve goals

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