"BIG YEAR: What Financial Marketers Want in 2013"

The Gramercy Institute is pleased to announce a very important gathering of the financial services marketing community. The JFAM:  FORUM-NYC takes place at the world famous Le Cirque in New York City on Wednesday, January 16, 2013.

Here, the brightest senior leaders at the world’s top financial brands will answer the question: “WHAT DO FINANCIAL MARKETERS WANT FROM THEIR MARKETING IN 2013?” This half-day forum seeks to answer this critical question through five unique in-depth panel discussions.

PANELISTS (confirmed at this time):

• Gordon Abel, Executive Director, Digital Marketing, JPMorgan Chase
• Seema Alexander, Director, Transformative Marketing, Retirement, Prudential Financial
• Lauren Boyman, Dir., Digital Strategy-Content & Social Media, Morgan Stanley Smith Barney
• Julie Cropp, Founders & CEO, Junction Creative Solutions
• Lisa Hurwich, VP, Marketing Strategist, U.S. Trust/Bank of America
• Michael Ma, Head, Retail Advertising & Prospect Mktg, The Vanguard Group
• David May, Managing Director, Marketing, Goldman Sachs
• Phil Parrotta, Head, Brand, Advertising, and Integrated Mktg, Oppenheimer Funds
• Wendy Marcone, SVP, GBAM Marketing, Bank of America
• Kristin Shevis, Director, Eastern Region, Hearsay Social
• Anthony Vitalone, Head, Digital Mktg, eCommerce & Mobile/Social Media, Deutsche Bank
• Jeffrey Wilson, SVP, Marketing Communications, Corporate Finance, GE Capital
• Alex Wolfe, Vice President, Communications, Duff & Phelps
• Kathleen Wrynn, Marketing Associate, Deutsche Asset Management
• Additional panelists to be announced

 PANEL DISCUSSION TOPICS:

• REBUILDING FINANCIAL: Branding & Reputation Management
• KNOWLEDGE IS POWER: Big Data (& How To Use It) in Financial Marketing
• TWO-WAY STREET: Social Media in Financial Services Today
• MOVING TARGET: Financial Content Marketing for Mobile & Tablet
• GETTING IT DONE: Financial Marketing Team Management

Breakfast will be served.