The "Power of Email Marketing" for Business Owners & Not-for-Profit Organizations 

Email remains to be the most powerful, cost-effective marketing tool which will help keep connected with your clients, grow your business and generate more referrals.

Learn to master Email Marketing communications with a comprehensive look at best practices like the ideal time to send email and winning strategies that lead to increased engagement, revenue and profits.

Explore the basics of what email marketing is, why it works so well, how it easily integrates with social networking sites, and how other business owners are using it in their business planning and marketing programs to achieve special goals.

Attendees will learn:

• What is permission-based email marketing;
• The do’s and don’ts of email marketing;
• What is the best time of the day to execute an email marketing program;
• Interpret email campaign results (open-rates, bounce-rates, click-thru rates, etc.);
• Email and social media marketing work together;

Discover how communicating with your customers regularly can help you stay connected, and
generate increased referrals, repeat sales, and unwavering customer loyalty.

This session is designed to give you the information that you need but never knew where to find!

NOTE:
You don’t need to be a Constant Contact customer to attend.  All information provided can be applied regardless of the system or service you are using for email marketing.