This seminar offers practical promotional tips for authors. Whether your book is released by a traditional publisher or self-published, authors need to know how to:

• attract attention for your new release
• enhance sales
• promote yourself

 
Panelists:

Georgie Binks is an award-winning journalist who lives in Toronto, Canada. A former CBC Toronto radio and TV reporter, Georgie has written for The Walrus, Chatelaine, Homemakers, More, and WebMD, as well as the Globe and Mail, Toronto Star and the National Post. She was also a columnist for CBC.ca and Metro newspaper. Currently, she writes for Reader’s Digest, the Queen’s Alumni Review, Best Health and the Toronto Star’s Book section. A Crack in the Pavement is Georgie’s first novel. 

Sarah Elton is a two time national bestselling author. Her latest book, Consumed: Food for a Finite Planet was also published in the United States and the United Kingdom. She is the food columnist for CBC Radio's Here&Now. Her book for young people Starting from Scratch: Everything you need to know about food and cooking will be published this March.   www.twitter.com/SarahAElton

Hannah Hoag launched a career in science journalism more than a decade ago to merge her dual interests in scientific research and creative writing. She has graduate degrees in Biology (McGill University) and Science & Medical Journalism (Boston University). Her work has been published in Canadian and international media, including The Globe and Mail, Toronto Star, Maclean’s, National Geographic News, Discover, New Scientist and Wired. Hannah contributed to The Science Writers' Handbook: How to pitch, publish, and prosper in the digital age (Da Capo, 2013), a collaborative effort of 35 experienced science writers, and serves as deputy editor for the book's blog. 

Paul Lima has been a professional writer and writing instructor for over 25 years. In addition to his writing and training, he delivers e-courses on business writing, copywriting, writing non-fiction books and the business of freelance writing. He has written and self-published books on business writing, copywriting, writing non-fiction books and the business of freelance writing. To date, he has sold 10,000 print and ebooks. 

FREE for PWAC members and students (please register online; students, please show proof of academic enrollment at the door)
Members of associate writers’ groups $10 online registration (up to midnight before event) or $20 at the door
Non-members $15 online registration (up to midnight before event) or $20 at the door