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Contact
SCORE Kansas City Chapter 19 
kim.malcolm@scorevolunteer.org 
816-235-6675 

When

January 11, 2014  9:30 - Noon
January 18, 2014  8:30 - 3:30
January 25, 2014  8:30 - 3:30


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Where

SCORE Chapter 19
4747 Troost Avenue
Kansas City, MO 64110
 

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Simple Steps to Starting Your Business
Start Up Basics - January 11. 2014
Business Concept /Marketing - January 18, 2014
Financial Projections/Funding Sources - January 25, 2014

 

Attendance fees for these Seminars are being underwritten by our generous Sponsor

 

 

WORKSHOP SESSION 1 - Start Up Basics - January 11. 2014

Registration for Session 1 is at 9:30 a.m. with the session starting promptly at 10:00 a.m. and concluding by Noon.

Start Up Basics focuses on testing your business idea and identifying the key factors that influence start up success. Start up Basics provides you with:

  • an overview of the skills and tools you need when deciding to start a business
  • the advantages and disadvantages of owning a business
  • the most profitable form for your business
  • the fundamentals of formation, organization, marketing, cash flow and funding sources.

 

WORKSHOP SESSION 2 - Business Concept/Marketing Stratety
January 18, 2014

Registration for Sessions 2 and 3 is at 8:30 am with the workshop starting promptly at 9:00 am and concluding by 3:30 pm.  Lunch will be provided for Sessions 2 and 3.

Your Business Concept provides step-by-step guidance in researching your idea, your market, and your competition. At the end of the Business Concept section, you are able to:

  • identify your target markets
  • describe your products/services
  • collect key competitive information to support your feasibility plan

Your Marketing Strategy provides you with an introduction to marketing methods and tools to maximize your customer reach. This session covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to:

  • outline your marketing strategy
  • test your marketing message
  • choose the right sales channel
  • exercise your marketing strategy

WORKSHOP SESSION 3 - Financial Projections/Funding Sources/Next Steps - January 25, 2014

Financial Projections uses exercises to help you better understand financial concepts. We will review sales and prices, financial risks and rewards, true start up costs, ongoing operating expenses, setting benchmarks for tracking progress and the organization of all your financial information. You will learn how to use our financial model to forecast cash flow, sales revenue and build solid pro-forma financial forecasts.

Funding Sources and Next Steps offers information on how to finance your small business. Discussions include sources of funds, the six C’s of credit, banking relations, ratio analysis, and monthly preparation and review of financial statements. You will get an inside view of how a bank assesses the merits of business plans and loan applications.