Rochester Business Alliance (RBA)
150 State Street
Rochester, NY 14614
FREE PARKING!!! ENTER THE RBA LOT ON ANDREWS STREET. ENTRANCE IS JUST BEFORE THE PAY LOT. THE GATE ARM WILL GO UP WHEN YOU DRIVE IN FRONT OF IT. A CODE WILL BE PROVIDED TO GET OUT WHEN YOU LEAVE.
Cancellations made prior to noon on Friday, June 13th will receive a full refund. Sorry, no refunds for no-shows.
Minimum class size is 8, full refund if we have to cancel the workshop.
Tuesday, June 17, 2014 8:45AM-12:30PM
Your small business needs new customers, but you don't have a big budget for advertising or marketing. Want to learn about some of your choices? Then this workshop is for you!
We'll cover the basics of understanding your audience and creating a message. Then we'll discuss various option including TV, radio, print (newspapers/magazines), direct mail (Valpak, postcards, etc.) and much more. We'll touch on Google Adwords, social media and other opportunities on the Internet.
You will understand approximate costs and how to measure the effectiveness of the alternatives. The goal of the workshop is to help you understand what tools will work best for your business.
Pre-registration is required, click below to register. Sorry, no walk-ins.
Workshop Fee: $25 (includes continental breakfast) payment made through PayPal (PayPal account not required), must have a credit/debit card (Mastercard, Visa, American Express or Discover).
When you arrive at the PayPal screen, you will have the option to log into your PayPal account if you have one, or select "Don't have a PayPal Account" where you'll be able to input your billing information.