Analyze your business, customers and competition and identify your competitive advantage. Use this information to estimate your market share and sales volume, and develop your marketing program.
John Wham is a SCORE mentor and experienced in design and development of both military and commercial systems. John co-founded a software development company and was in charge of product design and development, eventually leading the company’ John and willingly offers SCORE clients the benefit of his experiences in these areas.
Tom McGurn‘s business career focused on communications and counseling for a sales and marketing company in the premium automobile industry. His responsibilities as a member of the senior management team gave him experience in public relations, communications strategy, crisis communications, media relations, event marketing, issues management, corporate meetings and events, industry relations and professional development.
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