Contact: Nick Cavarra - SocialPunchMarketing
310.702.0210
When
Tuesday April 22, 2014 from 10:00 AM to 3:00 PM PDTAdd to Calendar
Parking Instructions:
Street parking is readily available, but please follow all city parking regulations, including all posted signs and notices, to avoid being ticketed. You may want to consider riding public transportation, biking, or carpooling when coming to OfficeSlice.
About the Presenter
Social Punch Marketing is a full service marketing company with a focus on helping you get the best results out of your Constant Contact account. We work with small businesses, non-profits, theaters, restaurants and real estate brokers. We excel at training our clients to use Constant Contact and understand best practices for email and social media marketing so they can deploy effective, results driven campaigns. But if you’d rather have us do it all for you, we’re happy doing that too!
SocialPunchMarketing founder, Nick Cavarra, has spoken at many conferences as an expert in Behavior Change and Social Impact Marketing including the 2012 San Diego Cause Marketing Conference, 2011 Behavior and Climate Change Conference and the 2011 PIRATES Nonprofit Cause Marketing Seminar.
With over 25 years of experience in marketing and entertainment, Nick has worked on water conservation campaigns with the Lower Colorado River Authority, Metropolitan Water District and the California Department of Water Resources, as well as energy conservation campaigns for Flex Your Power in California. He has developed campaigns to improve children’s education and nutrition (First 5 California); emergency preparedness (Office of the Los Angeles Mayor – Homeland Security Department), campaigns to discourage bullying and gang violence (Los Angeles Human Relations Commission Zerohour Program), as well as social media campaigns for education leaders (UCLA Extension). No stranger to production in radio, Nick launched and produced the business talk radio show 2MinutesWith (now Unfinished Business) with co-hosts Renee Fraser and Betsy Berkhemer currently airing on KFWB News Talk 980 in Los Angeles. He performed on Broadway as well as produced two award winning musicals in New York.
He is a 2011 Fellow of the Leadership LA program through the Southern California Leadership Network and is an active member of the Los Angeles Area Chamber of Commerce.
He is a veteran of the 82nd Airborne Division, earning multiple letters of commendation, completing 32 parachute jumps, and was honorably discharged after serving from 1983-1986. He attended the USC School of Cinema and Television, with a BFA in Theater Arts.
To learn more, visit us at www.socialpunchmarketing.com or check us out on LinkedIn, Facebook or Twitter.
Nick CavarraSocial Punch Marketing
310-702-0210
nick@socialpunchmarketing.com
Power of Email Marketing - Optional LinkedIn Bootcamp
This is a two part workshop... The first session is free and will cover the Power of Email Marketing. The second session is a 3 hour paid bootcamp ($139) and will cover how to use and improve your LinkedIn personal profile and build a LinkedIn Company Page.
Agenda:
- 9:45 AM Registration
- 10:00 AM Power of Email Marketing
- 11:30 PM First Seminar Ends
What You Will Learn: Email is still the number one form of communication as email marketing is a powerful, cost-effective marketing tool which will help you grow your business, build stronger relationships with your clients and get more referrals. Constant Contact's Email marketing tools lead the industry and we will demonstrate how to use the tool.
How to Use Constant Contact - including Tips and Cool Tools - This comprehensive workshop gives you an in-depth knowledge of the tools, features, and techniques of Email Marketing with Constant Contact. You’ll leave ready to create professional-looking email communications that get real results.
- Creating a branded template – change global colors and fonts
- Upload a logo, create hyperlinks, add a video, and upload a document
- How to make your emails Social Media friendly
- The Top 10 Email Marketing Tips
- Cool tools that make creating an email easy and fun!
- New trends and additional sales tips!
Optional LinkedIn Bootcamp (Cost is $139)
Session Time: Noon - 3pm
We'll provide proven strategies and tips that will help you capitalize and get the most out of your LinkedIn profile and company page. This bootcamp will help you achieve measureable customer leads.
Guided Demonstration
In this session, we will cover:
• How to Build, Manage and Leverage your LinkedIn Network
• How to Communicate with Influence and Purpose on LinkedIn
• How to Select the Right LinkedIn Groups
• How to Conduct Targeted Research on LinkedIn
• How to Recognize Business Opportunities on LinkedIn
• How LinkedIn Applications Can Build Brand and Heighten Visibility
• How to Track and Measure your Activities on LinkedIn
“Hands On” Lab
In this session, we will cover:
• Account Optimization & Branding
• Uploading Contacts, Content, Images, Videos as appropriate
• Making Connections, Joining Groups, and Finding Followers
• Creating & Optimizing Your Company Page on LinkedIn
• Q & A
VERY IMPORTANT NOTES:
Participants should bring a working laptop with wireless Internet connection and have a current/up to date browser and OS. You must be familiar with your laptop and how to access the Internet using your laptop's wireless connection. Laptops are required. Tablets and iPads should not be used. No time will be spent to troubleshoot laptop issues. Due to the limited length of the workshop we will not cover any programming nor will we set up accounts.
Refund policy: Attendance to this bootcamp is by paid admission only, and is specifically associated with this date and venue. Registration/payment for this bootcamp cannot be transferred, traded, substituted or refunded. Once you have registered and paid for this bootcamp, NO refunds will be issued. Registrants for this bootcamp that subsequently can not attend the paid event, for whatever reason, will not have the cost of the event refunded, traded, and or credited. Your paid admission will simply be forfeited if you can not attend.
All of our workshops are highly educational and filled with best practices, tips and trends!
The Ventura County Chapter of SCORE, a non-profit (501C) organization was founded in 1971 as Chapter 255. We have been an active chapter since that time and currently have more than 40 volunteers. The counselors of SCORE Ventura County are active and retired successful business owners and managers. Our counselors volunteer their experience and knowledge to help established business owners and potential business owners achieve success.
Ventura County Chapter 255 was selected as the "Outstanding Chapter"in the Los Angeles District for 2002 and 2010.
Client service is the objective of SCORE Ventura County. Our volunteer business counselors are dedicated to providing the best possible services via face-to-face counseling, business mentoring or online Email counseling, all at no charge to the client. The counselors of SCORE Ventura County are capable and willing to aid in the success of all small businesses throughout the County and Malibu. We counsel face to face at most Chamber of Commerce's by appointment. Many counselors go on-site to help businesses as well.
SCORE Ventura County's list of business success stories include Kinko's, a data management/copy company that grew from two entrepreneurs to more than 40,000 employees worldwide and is now owned by FED-EX. Another success story is "Heads above the Rest", a tall women's fashion company that was selected as women owned business of the year in 1996.
We have numerous other success stories from the 1,000 clients we counsel each year and the hundreds we help through our on-going workshop Entrepreneur Series held in the spring, summer and fall.
SCORE services are provided without regard to race, color, national origin, gender, age, and disability. Persons with disabilities may request reasonable (special) accommodations. For special accommodations, please contact SCORE Ventura at admin.0255@scorevolunteer.org or (805) 204-6022 .
If you would like to try a FREE trial of any of the Constant Contact suite of products prior to the event, please use this link>>>>>.
