2014 Builder Boot Camp
"Remodeling My Business
Spring Training Boot Camp"



Thursday, April 10, 2014              4:00 - 6:30 PM
Thursday, April 17, 2014              4:00 - 6:30 PM
Thursday, April 24, 2014              4:00 - 6:30 PM
Thursday, May 1, 2014                 4:00 - 6:30 PM

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Builders Association Learning Lab
20 Hartford Road, Suite 28
Salem, CT 06420

Member Cost:  $20 per person per class
Non Member:  $30 per person per class

Includes light refreshments

No refunds will be granted without
a 24-hour notice.
No shows will be billed!

About the Instructor
Shawn McCadden, CR, CLC, CAPS

Shawn McCadden is a nationally-known columnist, remodeling speaker, business trainer, remodeling business coach and award-winning remodeler. As a Certified Remodeler, Certified Lead  Carpenter, and RRP Certified Renovator Instructor McCadden has more than 30 years of personal experience in the remodeling and new home construction industries. He was the owner of his own multi-million-dollar design/build remodeling business, Custom Contracting, Inc., in Arlington, Massachusetts until he sold that business in May 2004; was the co-founder of the Residential Design/Build. Institute, which trained best business practices to remodelers and contractors across the nation; and served as Director of Business Innovations for a nationally known kitchen and bath franchise.

 Today, Shawn offers business consulting and coaching services for aspiring remodeling business owners who want more for and from their businesses and their lives.  He also consults with construction related product manufacturers and suppliers, helping them understand, find, educate and better serve remodelers.  Shawn is one of the remodeling industry’s leading experts on the EPA RRP Rule and is a National Center for Healthy Housing Accredited EPA RRP Instructor as well as a Massachusetts Recognized RRP Instructor.  As a professional speaker, he offers an impressive array of motivational, instructional and keynote presentations. Shawn is also available to facilitate meetings and focus groups for businesses and other entities.

 An active member of The National Association of the Remodeling Industry (NARI) for almost 20 years, McCadden has served as a NARI National Regional Vice President, a Massachusetts local NARI Board Representative and has been a long-time member of the NARI Certification Board.  He writes an award winning monthly column and a blog for Remodeling Magazine and speaks at association meetings, industry trade shows and conventions throughout the year. 


 2014 Builder Boot Camp is

Thursday, April 17, 2014
3. Know What You’re Selling Before You Sell It

Many contractors look at estimating simply as a way to determine the cost of a project. Then, when the project is sold, they essentially have to estimate the project all over again just to get a materials list and figure out how long things will take so they can create a project schedule.

Being strategic about the process you use to collect and document project information when selling to customers can really make a big difference for your business. Done right, the estimating process can:

  • Help you sell
  • Help you sell at higher margins
  • Provide production staff the information they need
  • Make project scheduling much easier
  • Help protect planned profits while producing those projects.

The right process can also help improve handing the project off to your production team, freeing up the business owner and the salesperson so they can concentrate on running the business and selling more projects. This can also help improve project quality and Customer satisfaction If your current estimating strategy is limited to only producing the number you charge clients for a project, this workshop is for you.

Thursday, April 24, 2014
4. Smart Selling for Tough Times

Contractors who are successful at selling at higher prices have learned how to differentiate their businesses from their competition. They have also learned how to market those differences so they attract the right prospects and turn them into customers. If you have been feeling like a commodity in your marketplace, forced to sell on price, there is hope. Learn how to sell smarter so you won’t have to resort to working harder and longer hours just to make ends meet or keep the doors open.

Stop Wasting Time On People Who Will Never Buy From You
Successful remodeling companies know how to prequalify their prospects so they don’t waste valuable time and resources. Prequalification starts with the first phone call. Does your business have a process for prequalifying leads?


Thursday, May 1, 2014
5. Production: You Sold It, Now You Have To Build It

Production is not a place to make money. In fact, it’s often a place where contractors lose money. One mistake of the kind that you could easily offset back in the days of big and plentiful jobs, such as ordering the wrong vanity or tile color, can eat away at profit margins in today’s market. Small jobs can further compound losses if employees can’t shift to alternate or “floater” tasks and must pack up and relocate to another project. On small jobs, one mistake can eat all the profit and even cost you money to finish the job. Plus, lost hours and days mean less production, scheduling problems and less earned gross profit.

Here’s one for you; wouldn't it be great if you could totally eliminate the punch list so there are no unexpected surprises at the end of what you thought was a satisfactory construction or remodeling job? No delays on collecting your final payment? Shawn McCadden will show you how you can avoid any surprises through the use of strategic preconstruction meetings and precompletion meetings. Properly used, these meetings can help make sure everyone will have a clear understanding of what to expect during construction and how everyone, including the homeowner, can work together towards a mutually successful and profitable project.

If these challenges are rearing their ugly heads in your business, this workshop will help you shift your thinking and planning methods. Plus, you get the tools you need to implement changes right away!



Please RSVP
NO LATER THAN Friday, March 27, 2014.



Register Now!