When

Wednesday January 21, 2015 at 7:00 AM CST
-to-
Thursday January 22, 2015 at 4:30 PM CST

Add to Calendar 

Where

Country Springs Hotel and Conference Center 
2810 Golf Road
Waukesha, WI 53072
 

 
Driving Directions 

Contact

Eileen Nelson 
Garden Center Symposium 
608-265-5283 
eonelson@wisc.edu 
 

2015 GCS/MPC 

 Fitting your pieces together

If you don't already have us on your calendar, we would like to invite you to attend the 2015 Garden Center Symposium/Midwest Perennial Conference being held Tuesday and Wednesday, January 21-22, 2015, at the Country Springs Hotel, in Waukesha, WI.

Again this year we will have outstanding speakers there to provide information suited to fine tuning your businesses. There may even be couple of "surprises".

2015 Speakers Scheduled

Link to Program Schedule 

More Information

Registration Level

Early Registration Date

Early Price

Regular Price

2 Day Registration

Monday, January 5

$190.00

$200.00

Wednesday Only

Monday, January 5

$125.00

$130.00

Thursday Only

Monday, January 5

$105.00

$110.00

Student – either day

 

$20.00

$20.00

Student both days

 

$40.00

$40.00

 

  • Plated lunch included in cost of registration.
  • Wednesday p.m.  includes lite buffet, auction and speaker roundtable
  • Doors Open at 7:45 a.m. both days. 
  • Program begins at 8:15 a.m.
  • Trade Show open Wednesday at 7:45 – Thursday at 1:30

 

Speaker Topics - 2015

 

Steve Bailey “What You Sell Determines HOW MUCH You Make!”
Your Garden Center’s product mix evolved as your years in business progressed. What moved you to carry the product you now sell? Customer demand? Vendor pressure? You just plain like to sell a certain product? Most importantly, is the product mix you are now selling allowing you to make a reasonable Profit? Or do you need to make a change? This short session will answer YOUR product mix puzzle!
“What’s More Important – The Margin Or The Turns?”
Margins. Got to get the Margins. Can’t discount or you’ll sacrifice the Margin. Should you sacrifice Margin to increase Inventory Turns? Just what are Inventory Turns, and are they as important as Margins? If you’re a Margin Monster, prepare to be surprised!
Mark Dwyer Mark, plant variety extraordinaire at Rotary Gardens In Janesville, WI, will highlight plant varieties, both annuals and perennials that can "Make Your Customer's Small Spaces Come Alive" and will also introduce us to those new annuals and perennials that he believes should be in everyone's inventory.
The Harvest Group The Harvest Group will help you:
• Grow your business and increase your profit
• Find, train and keep the right people
• Create a Sustainable, Money-Making company
• Learn strategies to make running your business easier
If you want to take your business to the next level, these seasoned, Green Industry Experts will help you!
Carol Miller Carol will help you "Steal This Idea" by sharing successful marketing and merchandising ideas she has seen used in garden centers all over the county. She also will be encouraging you to share your successful ideas.
Lloyd Traven

Lloyd is going to teach you just how to take back your customers' yards by leveraging edible landscapes, including growing and marketing herbs.

 

We will also have our popular Roundtables where you can discuss issues directly with any of the speakers.