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When

Thursday August 21, 2014 from 12:00 PM to 1:00 PM EDT
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Where

Bryan Center Rooms A&B
100 Dayton St.
Yellow Springs, OH 45387
  


 
Driving Directions 

Contact

Karen Wintrow 
YS Chamber 
937-767-2686 
kwintrow@yschamber.org 
 Seminar Series

Email Marketing for Success:

Newsletters & Announcements

Please join us for a very informative presentation on email marketing programs with Carlos Scarpero, an expert representing the Constant Contact email marketing program that is also part of the Chamber benefits program.

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives.


Newsletters and Announcements have become a core component of those campaign choices. Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations. This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.

 

Attendees of this presentation will learn:

 

• The different types of newsletters

 

• What to write about in your newsletter or announcement and how to consider using images

 

• Subject line best practices, and when to send your newsletter

 

• The importance of understanding how connected email and social media are…they have to be done together.

 

• What types of additional tools might be useful.


More Information

If you have any questions, please call the Chamber office.  We look forward to seeing you on June 19.