When

Thursday October 16, 2014 from 1:30 PM to 3:00 PM EDT
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Where

Quincy Chamber of Commerce 
180 Old Colony Ave
Quincy, MA 02170
 

 
Driving Directions 

Contact

Bryan Caplan 
Constant Contact / BJC Branding 
617-545-4999 
bjc@bjcbranding.com 
 

Join Us To Learn How To Succeed with Email Marketing

At the heart of small business marketing are the campaigns that drive action – collections of marketing activities that help a small business or organization to achieve its goals and objectives. Newsletters and Announcements have become a core component of those campaign choices. Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations.

This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.

Attendees of this presentation will learn:

  • The different types of newsletters
  • What to write about in your newsletter or announcement and how to consider using images 
  • Subject line best practices, and when to send your newsletter 
  • The importance of understanding how connected email and social media are…they have to be done together. 
  • What types of additional tools might be useful 

BONUS SESSION: 60 Ways To Grow Your Email Contact List
We'll share 60 effective ways to attract people to your Email List and increase engagement with your prospects and customers. As a special thanks, all attendees will receive a free eBook from the presentation as well.