How to Stand Out and Attract New Customers
Simple Strategies for Getting Your Business Found Online 

As a small businesses or organization you probably spend a lot of your time focused on engaging with your current customers or supporters, giving them the best possible experience and service, and working to make them loyal and likely to return to purchase or donate again and again.

But you also want to be able to effectively attract that next great customer. 

There are lots of ways to do that through the customers or members you already have.  But there are also some great ways to do that for people who don‘t know you, and who simply want to find a solution, product or a service that you can provide. 

When you’re trying to get found, you need to be where people are going to look.

This session will show you how to stand out from the competition and make it easy for potential customers to find you when they need you.  You’ll learn:

• What Search and SEO are, why they’re important to you and simple steps you can take to improve your own search results
• The importance of Online Listings, what information you have to provide and how to take control of your listings
• Why Social Visibility is important and how you can promote yourself through social media (with a specific focus on how to promote your Facebook posts)

Join our speakers for a discussion that will be full of insights and simple “how to” steps you can take to improve your chances of getting found by your next great customer.