Monday September 21, 2015

LinkedIn for Small Business Networking and Marketing

Overview: 

LinkedIn is the largest business networking platform on the Web today and it is growing fast. Leading sources claim LinkedIn is the best social media platform for generating sales leads, whether it is B2B or B2C. You should no longer need to be sold on its potential. LinkedIn is here, it's now, and you must capitalize on its power since your competition may already be ahead of you in this platform. 

Description:

This program is not an introductory class to LinkedIn. Participants should have a built-out LinkedIn profile, rather than be at the beginner level or interested in how to register and fill in the blanks. You should have a desire to network and market your business. Please realize in order to succeed you must be prepared to make an investment of your time.

You will learn about:

• Introduction and Overview of LinkedIn - It's Structure and Your Reasons for Being There
• Defining Goals and Identifying Your Target Market
• Being Found on the Internet
• Complete Your Basic Profile and Beyond – Brand Yourself
• Add Skills, Sections and Rich Media Files
• Why You Should Expand Your Network of Connections and How
• Increase Your Exposure and Visibility
• Search Tools, Including Principles of Boolean Operatives
• LinkedIn (and Social Selling) Etiquette

Please connect with the presenter (Michael Yublosky) on LinkedIn ahead of time so he can pre-screen your profile before the class.

Speaker:  

 Michael Yublosky

Michael specializes in developing marketing strategies for new and existing small business Web sites, analyzing existing Web sites, keyword research, using search engine optimization as well as using free social media networking and marketing platforms such as WordPress blogging, LinkedIn, YouTube and others. Michael has used the Internet's free resources exclusively since 2007. Mr. Yublosky also volunteers teaching libraries and not-for-profit agencies how to use social media as well as the unemployed on how to use social media to help find work. Previously Yublosky spent 28 years in sales, sales management and training before retiring in 2010.

ATTENDEES: A professional photographer will be available to take your picture for your Business at 8:30 AM at no cost.

 FEE $50.00
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