Social Media 101:
Social Media Marketing
for Small Business and Non-Profit Success
Cost:
Free. Yes, this event is free to attend thanks to sponsors, but registration is required.
Space is limited. Registration is limited to the first 70 people!
Back to Business ideas, strategies and next steps.
Social Media Marketing
This presentation is a guide for small businesses or nonprofits who have been using social media marketing, but need some tips to take them to an intermediate level and/or add new channels to their marketing efforts.
You’ve thought about what social networks to use for your business or nonprofit, and you’re ready to take the next step. Where do you go from there? This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Google+.
We’ll show you the benefits of using each, how other organizations are marketing with them, and some dos and don’ts of each channel. You’ll also get tips on how to tell if your social media activity is working.
Core concepts introduced include:
A closer look at the 5 most popular social networks:
Facebook, Twitter, LinkedIn, Google+, Pinterest
Within each network:
- How to tell if it’s right for your business
- What kind of content to create and post
- Etiquette
- How to tell if your content is working
- Suggestions on what to do next•
Intended Audience: The content is targeted at the beginner- to comfortable small-business marketer who is looking to build their marketing knowledge, or to reinforce what it is they already know.
In Case You Missed It
Facebook recently announced another round of changes to the algorithm that determines what we see in our News Feeds. This time the change, which will be implemented in January, affects the kinds of content fans and followers will see from the brands they follow. An email address is worth much more than a "Like".
Email marketing remains the most successful form of organic marketing for businesses. Utilize email marketing to promote your latest products, promotions and milestones to interested readers who want to hear from you via email.
Start growing your list of email contacts immediately.
Grab your membership with an online marketing Toolkit account from Constant Contact. 30-day money back guarantee. Starting at about 4 cents per contact per month. Click here to find out more!
This works for service businesses, retail shops, manufacturers, wholesalers, non-profit organizations, and faith based organizations.
Agenda:
Join us for a 90 minute, fast paced, information packed event as we share business building tips and strategies that any business could apply and kick off your New Year right!
12:15 PM
Check In opens - Join us for pre-event networking.
12:30 PM
Event Begins - Welcome!
Introductions
Presentations:
- Social Media Marketing for Small Business & Non-Profit Success
2:00 PM
Event Ends
Be sure to bring your business cards for networking.
Space is limited. Registration is limited to the first 70 people!