Presented by: RICH BROOKS, President of Flyte and Founder of the Agents of Change Digital Marketing Conference & HEATHER JACKSON, Director of Regional Development at Constant Contact in New England
Contact
Heather Jackson
Constant Contact New England
hjackson@constantcontact.com
Heather is the New England Area Director of Regional Development for Constant Contact. She has over 20 years’ experience in sales and marketing, with a specialty in online and social media marketing, and has owned 2 small businesses of her own. She is a professional and enthusiastic speaker who enjoys helping small businesses achieve their goals with a focus on engaging customers, growing sales, increasing ROI, and driving repeat business and customer loyalty.
Rich Brooks is founder and president of Flyte New Media, a web design and marketing firm in Portland, Maine. He is a nationally recognized speaker on entrepreneurship, Internet marketing and social media. He presents and blogs on web marketing topics such as social media, search engine optimization, email marketing, blogs and building websites that sell. He is currently an Expert Blogger at FastCompany.com and a regular contributor at SocialMediaExaminer.com. He is a founder of The Agents of Change Digital Marketing Conference, an annual conference on search, social & mobile marketing. He runs The Marketing Agents Podcast, where he interviews marketing experts from around the world on search, social & mobile marketing. He is the “tech guru” on WCSH Channel 6’s evening news show, 207, and teaches web marketing and social media courses for entrepreneurs at the University of Southern Maine's Center for Continuing Education.
What You Need to Know About Digital Marketing for 2015 & How to Use Twitter for Leads and Sales
Lunch- n-Learn
What You Need to Know About Digital Marketing for 2015
Heather Jackson, Director, Regional Development, Constant Contact
In this workshop, you will discover the latest changes taking place within the top social media platforms and understand how they will affect social media marketing in 2015. This presentation will include the top 5 social media trends predicted for 2015 and techniques to incorporate them into your business.
Attendees will walk away with and knowledge of:
- Changes impacting their social media accounts and how to adjust their marketing strategy accordingly
- The latest trends and how to take advantage of them in their current marketing plans
- How to utilize a marketing play book to properly plan their digital marketing and become more organized for 2015
How to Use Twitter to Generate Leads and Sales
Rich Brooks, Flyte New Media
In this webinar, you’ll learn how to get more followers, make connections, and manage your time effectively. You’ll discover how to tap into the power of Twitter’s advertising platform, generate better results with Twitter analytics, and integrate Twitter into the rest of your marketing campaigns.
Details:
Twitter is a powerful tool that can help entrepreneurs and small businesses find and attract new customers, create networking opportunities, and generate more leads and sales. However, most people still don’t understand how to make the most of this social media platform.
Attendees will learn:
- How to gain more followers & make more connections
- How to manage your time on Twitter effectively
- How to tap into the power of Twitter’s advertising platform
- How to generate better results with Twitter analytics
- How to integrate Twitter into your overall marketing plan
Bonus Session: The Most Valuable Information Is Yours: Using Feedback & Surveys
Get valuable insights to help drive your success.
Attendees of this presentation will learn:
- The importance of listening and how to set your survey’s objective
- Develop good questions and understand how long is long enough.
- Three different considerations for when to survey and how to think about which parts of your audience to survey.
- What to do with the results once you have them.
Join us and learn some great new strategies to help develop your next survey and get the feedback and insights you need from your customers, donors, clients or supporters.
LUNCH WILL BE PROVIDED!