Business @ Breakfast 

Please join us at Shanty Bay Golf Club
for our first Business @ Breakfast of 2015!

TOPIC: Rethinking Your Email Marketing Campaign: Turning Clicks to Cash

Email Marketing can be one of the most effective ways to achieve top of mind awareness, increase customer loyalty, and grow your business.

Did you know that Gartner Research has found that $1 invested in a smart email strategy can generate as much as $43 in revenue? Impressive isn't it? With an ROI of around 4,300% (according to the Direct Marketing Association), email practically pays for itself - and saves a tree or two. It's what you use when you want to move from "conversation to business".

This session will provide a deeper look into the importance and effectiveness of why email marketing with social media engagement can drive action for your any business. It will also reveal some simple but effective best practices and considerations to make your email campaigns more effective.

Attendees of session will learn:

• Campaigns in general: what is a campaign, types of campaigns
• The importance of understanding how connected email and social media are…they have to be done together.
• Segmentation of your data
• What to write about in your campaign,  how to consider using images, and subject line best practices
• What types of additional tools might be useful

Join Javed and learn some great new strategies to help your email and social media efforts be more effective components of your future campaigns.

ABOUT OUR GUEST SPEAKER, JAVED S. KHAN:

 

Known as the Small Business “Chief Marketing Officer”, Javed S. Khan brings over 15 years of corporate experience and 7+ years of successful small business ownership. 

Javed is an accomplished & engaging speaker, voice over talent, and as an Accredited Authorized Local Expert for Boston based software firm, Constant Contact.

He’s been a featured presenter at various professional association conferences, workshops, webinars, media outlets, and a regular session host across many Ontario Chambers of Commerce.  He is consistently the highest ranked presenter of the day and is consistently being asked back by business groups to deliver member value content through his educational sessions.

To date, he has presented to over 7,000 business owners, entrepreneurs and professionals teaching the latest marketing trends & best practices.

He’s also President of EMpression: A Marketing Services Company; an advisory based full marketing services company focusing on the small to medium size business entrepreneur.

Leveraging the company’s 4 Pillars of Marketing Services; Website Design & Programming | Digital Marketing Programs | Content Management | Brand & Graphic Design |, they help small business owners bring their unique story to life through a collaborative and creative process.   

As the Marketing Expert, Javed leads a team of strategic and creative marketing services professionals who have years of experience developing and managing marketing programs from goal identification to delivery 

He works with leaders in companies and organizations from a variety of sectors including; construction, financial services, real estate, healthcare, home decor, home security, educational services, automotive, private investigations, furniture design, software development to name a few. 

Through his company, he is passionate about helping people and organizations “look and feel” like rock stars. And who wouldn’t like that

Register Now!