Build Your Marketing Toolkit: A framework for small businesses and organizations 

Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on, they often miss some of the important marketing concepts that will help them understand why those activities are so important.

 Attendees of this presentation will learn:

• What marketing really is (and isn’t).
• How marketing has changed in ways that benefit small businesses.
• The importance of setting goals and objectives for their marketing efforts.
• The 4 Pillars or Marketing Success – a framework that shows how different marketing activities all fit
• together, and will help small businesses reflect on their own marketing program.
• Online Surveys that Work to Grow Your Business. 
• How to easily get and use feedback from your customers or supporters through the use of Surveys, Polls or Reviews. 
• It’s ok to start small, to start where you already are.

 Join us and start to build a foundation marketing knowledge, from which you can build more and more effective campaigns to help your business or organization grow.