Where
This is an online event.Build Your Marketing Toolkit Webinar: A strategic framework for small businesses and nonprofits.
Contant Contact is hosting this free webinar. The presenter will be Tom Murphy (see bio below) with MURCON who is a Constant Contact Authorized Local Expert.
The session will begin at 12:00 pm (noon) EDT and end at approximately 12:45 pm EDT. The webinar is free and open to the public. Pre-registration is required.
Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But, with so many different marketing activities that they could focus on, they often miss some of the important marketing concepts that will help them understand why those activities are so important. This presentation is designed to uncover some of those core concepts and show that a little bit of marketing knowledge can go a long way.
At this seminar you will learn:
- What marketing really is (and isn’t).
- How social media has changed marketing in ways that benefit small businesses.
- The importance of setting goals and objectives for your marketing efforts.
- The 4 Pillars or Marketing Success – a framework that shows how different marketing activities all fit together.
- It’s OK to start small, to start where you already are.
Join us and start to build a foundation marketing knowledge from which you can build more and more effective campaigns to help your business or nonprofit grow.
About the presenter, Tom Murphy:
Tom Murphy is president of MURCON (Murphy Consulting, Inc.), located near Pendergrass, GA. Tom graduated from the United States Military Academy at West Point with a Bachelor of Science degree in Engineering and earned a Master of Systems Management degree from the University of Southern California.
Tom moved family and MURCON to Jackson County from Tucker in 2001. MURCON’s focus is using internet based tools to help small businesses and nonprofits grow their organizations. Tom is a Constant Contact Master Certified Solution Provider and is one of only ten Authorized Local Experts for Constant Contact in the Georgia, Tennessee, Alabama region. He brings his internet marketing expertise to groups through Constant Contact’s series of Engagement Marketing best practices seminars and associated services.