Grow Your Business w/Email & Social Media plus Bonus: 60 Ways to Grow Your List
Sponsored by:
Contact
Heather Jackson
Constant Contact New England
hjackson@constantcontact.com
Heather has over 20 years’ experience in sales and marketing, with a specialty in online and social media marketing. She has owned 2 small business of her own and has been a lifetime volunteer for various non-profits. She is a professional and enthusiastic speaker who enjoys helping small businesses achieve their goals with a focus on engaging customers, growing sales, increasing ROI, and driving repeat business and customer loyalty.
Suzan Czajkowski is a Communication and Online Marketing Coach and a Master Certified Authorized Local Expert for Constant Contact. She works closely with small business owners and nonprofits so that they are involved in developing their own marketing strategy. Using Suzan’s marketing approach, her clients integrate their online presence across a multitude of platforms including social media, email, newsletters, blogging and websites, so that everything works together efficiently & effectively, generating more results from less work. To learn more, visit TheCommCoach.
Many small businesses and organizations find themselves seeking the 
right strategies, tools and tactics to make their marketing efforts as
effective as possible. But between Facebook and Twitter, email and mobile, deals, and whatever new social network is rolling out that month—there’s a lot to keep up with. And there are only so many hours in each day. The number of possibilities can feel overwhelming.
This session will help make sense of the noise. Today we’re going to show you how to make the most of the combination of email and social media for your business. When the session is done you’ll have a greater understanding of marketing basics like goals and objectives.
You’ll learn what a “campaign” is and what to write about and offer in that campaign. 
You’ll be given some simple but powerful tips for how to get your messages opened and read, shared and socially visible. And you’ll see that there are some great tools you can use to help engage with your existing customers and supporters as well as expand your reach to new prospects. Throughout the session you’ll be given opportunities to capture your own ideas and build out the framework of your own “next great campaign.”
So join us and start to build a plan that will help you grow your business by eliciting the responses you want from your customers or supporters.
Join us for “60 Ways to Grow Your List”. You’ll learn ideas and strategies to capture new contacts, grow your list and take action to help move your business forward. Having an interested and qualified list of contacts, that you can stay top of mind with, is vital to every business. Continuing to grow that list is just as important. In this workshop we will show you 60 easy ways to grow your contact list today!
We will cover:
- Why someone should join your contact list and what’s in it for them
- How to ask people to join your list “face-to-face”
- How to use social media to grow your list
- How to grow your list on your website or blog
- How to use print material to get people to sign up
- How to use events to help grow your list
- How to use incentives and giveaways to grow your list
