When
Tuesday September 8, 2015

from 11:30 AM to 1:00 PM CDT

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Where

Evansville Vanderburgh Public Library 
200 SE Martin Luther King Jr Blvd
Browning Event Room B
Evansville, IN 47713
 

 
Driving Directions 

Contact

Nathan A Jochum 
SCORE Evansville Indiana #0268 
812-426-6144 
 
 

Build your Marketing Tool Kit

A framework for small businesses and organizations 


Many small businesses and organizations find themselves seeking the right strategies to make their marketing efforts as effective as possible. But with so many different marketing activities that they could focus on, they often miss some of the important marketing concepts that will help them understand why those activities are so important. This presentation is designed to uncover some of those core concepts and show that a little bit of marketing knowledge can go a long way.

 

Attendees of this presentation will learn:

 

  •  What marketing really is (and isn’t).
  • How marketing has changed in ways that benefit small businesses.
  • The importance of setting goals and objectives for your marketing efforts.
  • The 4 Pillars or Marketing Success a framework that shows how different marketing activities all fit together, and will help small businesses reflect on their own marketing program.
  •  It’s ok to start small, to start where you already are.

 

 

Join us and start to build a foundation marketing knowledge, from which you can build more and more effective campaigns to help your business or organization grow.

Bring your own lunch and enjoy this free educational program.  

 
Intended Audience: The content is targeted at the beginner- to comfortable small-business marketer who is looking to build their marketing knowledge, or to reinforce what it is they already know.