Tracey Lee Davis
ZingPop Social Media
(408) 766-4853
traceylee@zingpopsocial.com
Just for Sunnyvale Chamber of Commerce members, this is a live, guided demonstration on the tools and features inside Constant Contact’s email marketing system. In this time-efficient, highly practical session, you will learn the basics so you can get going with your own email marketing, including:
Setting up your Constant Contact account
Creating an email campaign and editing a template
Branding your emails with your logo, colors and photos
Creating content that people want to receive and read
Importing your email list into your constant database
Getting new subscribers by adding sign-up boxes to your website and emails
Tracking and interpreting your results
It's a relaxed, friendly educational session — bring your questions!
Intended Audience: This seminar is suitable for anyone new to Constant Contact , or who just wants a hand learning how to use our products. Some general knowledge of email marketing practices and concepts may be helpful.
About the workshop instructor:
Tracey Lee Davis founded ZingPop Social Media in January 2014 to help small businesses have a relevant voice in the social media conversation. During her tenure as the Director of Operations at a locally owned business in the Pet Care Industry she saw the positive impact social media and email marketing campaigns had on the success of the business. Honing her skills during those 9 years, Tracey has now combined her love of social media and supporting small businesses into ZingPop Social Media. Her experience has spanned a vast variety of businesses that have found measurable success with the help of her skillful and strategic campaigns. She is a Certified Content Marketing Strategist; an Authorized Local Expert and Certified Solutions Provider for Constant Contact; a Hootsuite Certified Professional and Hootsuite Ambassador; co-facilitator of The Campbell Social Media Group and Sunnyvale Social Media; the President of Chapter 126 of the Women’s Networking Alliance and the Director of Community Outreach for One Brick Silicon Valley. She also really, really loves cheese.