Local Hands-on Learning Coming to Middletown, CT
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When registering for both sessions, get 25% off with promo code MULTISESSION

Recommended: You may bring a personal laptop for use during the workshop(s).
IPads and tablets are not sufficient for hands-on activities.

Building an Engaging Email using Constant Contact
Middletown  •  October 23  •  9:00am - 12:00pm  •  $149
Enroll here for
one or both sessions

What is it?
This fundamental workshop provides you with the step-by-step design process in creating and branding your Master Email Template. Learn how to confidently set email marketing goals, brand your master template, and increase engagement by using simple yet powerful best practices while working alongside the trainer in your own Constant Contact account.

Agenda:
During this three hour class we'll cover:

  • Creating and Branding a Master Template with:Company Colors, Logo & Contact Information, Social Media Buttons, and Links
  • Best Practices and Ground Rules for Creating Content
  • Creating Engaging Content in Your Email like: Videos, Advanced Image Editors, Surveys and Linking, Table Properties
  • Expand Your Reach: Use our Social Media Tools to reach a new audience

Who Should Attend?
The beginning of this session is geared for new users or those more experienced users that want more efficient ways of creating emails. This session will also provide additional best practices and teach techniques to creating engaging content for your email communications. By incorporating more advanced Email Marketing techniques and features, learners will take an email to the next level by getting their audience to notice their email and take action!

Maximize your Results with Contacts and Reporting Analytics
Middletown  •  October 23  •  12:30pm -  3:30pm  •  $149
Enroll here for
one or both sessions 

What is it?
Learn how to increase sending reports and getting emails noticed with industry best practices, strategies, and techniques. By learning the essentials in managing your contacts and monitoring your reports, learners will identify ways to increase visibility in an email inbox.

Agenda:
During this three hour class we'll cover:

  • Contact Management & Segmentation
  • Importing your Contacts
  • Using Tags to Send Campaigns
  • Analyzing your Email’s Reports like:
  • Reports Available, How to Analyze Reporting, A/B Split Testing

Who Should Attend?
This module is targeting for users with minimal experience using our contact management tool or for those who are new to Email Marketing. It is also intended for more tenured Constant Contact users but is looking to manage their contacts more efficiently. Anyone who wants to learn about industry best practices on “safe sending”, and who needs assistance identifying areas of opportunity to increase results, this class is for you!

PRESENTER INFORMATION
April Woodcock
Constant Contact Authorized Local Expert

April works with small to mid-size companies to help them develop a robust online presence by using strategic marketing initiatives. April is an Authorized Local Expert of Constant Contact who presents regularly on email marketing and social media throughout the New England area.She volunteers regularly for the Greater Norwich Chamber of Commerce, SCORE, and Rose City Business Networking International, educating small business in Southeastern Connecticut on effective online marketing tools. She founded the local Biz Blender networking group for the Norwich Chamber, which meets every other month to give business owners an opportunity to speed network with up to 20 other businesses in their community.
     

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Constant Contact, 1601 Trapelo Road, Waltham, MA 02451. www.constantcontact.com