The Most Effective Use of Social Media: Demystifying Facebook Promotions 

Join us to learn how to harness the true power of Facebook to reach your target audience, build brand awareness and generate real business over time.

In this session we will review:

1. General Facebook Best Practices
2. The various types of promotions
3. The extensive analytics available to us from Facebook
4. The  kinds of businesses that experience success on Facebook

Jim Alles
Chief executive with e-commerce background and experience; expertise in computer systems and software programs, and web design, specifically for increasing revenues. A SCORE NYC Mentor, Jim has many SCORE clients involving websites and e-commerce.

Instructor:

Petia A. Bradshaw, MBA is a Branding/Marketing Strategist  with over ten years  experience in lead generation, market research/analysis, channel development, vertical marketing and overall business development strategy. Her industry experience ranges from fashion to communications technology.

As a Consultant and Principal of Petia Bradshaw and Associates LLC, Petia and her team have developed Strategic Marketing Plans for her clients that have included: Branding, Marketing Communications, Social Media Marketing as well as Business Expansion Planning. Petia is also a member of Constant Contact's NY Metro Authorized Local Expert Team, and Adjunct Instructor in the Continuing Education Department at The City College of New York.

Workshop Fees: Online registration $59, walk-ins $69
There is a $10 discount on all Student and SEAP registrations 
(valid ID must be presented at the door).