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Successful Email Marketing with Constant Contact
Natick, MA • January 12 • 9:00am - 4:30pm • $199
(Only $99 for each additional attendee)

Enroll here

What is it?
This fundamental workshop provides you with the step-by-step design process in creating and branding your Master Email Template. Learn how to confidently set email marketing goals, brand your master template, and increase engagement by using simple yet powerful best practices while working alongside the trainer in your own Constant Contact account. Also, learn how to increase sending reports and getting emails noticed with industry best practices, strategies, and techniques. By learning the essentials in managing your contacts and monitoring your reports, learners will identify ways to increase visibility in an email inbox.

Agenda:
During this full day class we'll cover:

Creating and Branding a Master Template with:Company Colors, Logo & Contact Information, Social Media Buttons, and Links
Best Practices and Ground Rules for Creating Content
Creating Engaging Content in Your Email like: Videos, Advanced Image Editors, Surveys and Linking, Table Properties
Getting Your Emails Noticed through: Subject Line and Sending best practices
Contact Management & Segmentation
Importing your Contacts
Using Tags to Send Campaigns
Analyzing your Email’s Reports like: Reports Available, How to Analyze Reporting, A/B Split Testing

Who Should Attend?
This class is geared towards both new Constant Contact users and those more experienced users that want more efficient ways of creating emails. This session will also provide best practices and teach techniques for creating engaging content for your email communications. By incorporating more advanced Email Marketing techniques and features, learners will take their email to the next level by getting their audience to notice their email and take action!

PRESENTER INFORMATION
Suzan Czajkowski
Master Certified Constant Contact Authorized Local Expert

Suzan Czajkowski, M.A., PCC, is a Communication Coach, Online Marketing Consultant, and an Authorized Local Expert for Constant Contact, offering seminars and workshops to help business owners and nonprofits use online marketing tools – email, social media, blogs and websites – to build strong, engaging and profitable relationships with customers and prospects.

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Constant Contact, 1601 Trapelo Road, Waltham, MA 02451. www.constantcontact.com