Power of the Inbox 

Matt Ward - CEO of inConcert Web Solutions, Master Certified Authorized Local Expert for Constant Contact. 

Tips and Tricks for Successful Email Marketing

What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do? 

This powerful seminar takes you step-by-step through the keys to effective email marketing:

• What it really is (and isn’t)
• What it can do for your business
• And the five easy steps you must take to harness the power of the inbox!
• Grow a healthy list 
• Create great content 
• Customize a beautiful, mobile-friendly template that matches your brand 
• How to get your emails opened  
• Tracking your results

From revealing why regular email doesn't work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don't!), this seminar will give you the keys to the most effective marketing you can do: email marketing. Join us!

Matt Ward was recognized at a 2011 Worcester Business Journal's 40 Under Forty.  He is the author of Making Your Website Effective, a guide to understanding how to get much more out of your website.  This seminar will be jammed packed with information to help you move your business forward in the most efficient and effective manner.  There will even be a little bit of humor spirnkled throughout the event.  At the end, the goal is to have learned just one small thing to help your business grow!