Thursday, February 18, 2016 from
11:30 am to 1:00 pm EST
Lunch/registration: 11:30 am - noon
Program: Noon - 1 pm 

Add to Calendar 


Eve at The BOB 
20 Monroe NW, 4th Floor
Grand Rapids, MI 49503

Driving Directions 


Jen Gilman

Panel Discussion: Ethics in PR

Ethics in PR: From Academics to Action

Join us as area PR experts discuss how to move the PR Code of Ethics from ideals to actions. You’ll hear from experts in the foundations of PR ethics – and what makes the practice of PR inherently ethical. Speakers will raise the question: can or should PR pros act as the ethical conscience of the organizations they serve. We’ll have an opportunity to brush up on timeless topics like disclosure, conflict of interest, accountability and other traditional ethical issues, as well as newer challenges the profession faces in today’s digital age. Register now for this important discussion.

Dr. Tim Penning, APR - Professor, School of Communications, Grand Valley State University
Jim Wojcik - Associate Professor, Department of Journalism, Central Michigan University

WMPRSA and AMA West Michigan are extending a special reciprocal rate on luncheons for members this 2016 season!  If you are an active WMPRSA or AMA West Michigan member, you will receive the member rate for both WMPRSA and AMA West Michigan luncheons moving forward.  It’s a win, win! Use PROMO CODE: WMPRSA when registering for either a WMPRSA or AMA West Michigan event to take advantage of this members-only benefit!   

Chapter Members $25
Nonmembers $40
Students $20 

Members are also eligible for our special subscription rate! Save $75 dollars off the series - the cost of three luncheons! Click HERE for more information and to subscribe. If you've already paid for January, contact us for an adjusted invoice.

Please RSVP by February 12.

John VanderHaagen, Public Relations Specialist, Frederik Meijer Gardens & Sculpture Park

Kristin Coppens, Social Media Specialist, Spectrum Health

Andrea Robyns, Marketing Technology Director, Experience Grand Rapids

Ryan Anderson, Director, Product + Portfolio Strategy, Herman Miller