Contact
Annabelle Macalister
amacalister@hope-amundson.com
Hope-Amundson Structural Engineers
619.235.4673
Cancellations must be received
before 5:00 PM June 16, 2016.
CPSM Exam Study Group
(Session 4 of 7)
SMPS San Diego has formed a study group for members serious about sitting for the Certified Professional Services Marketer (CPSM) exam. The group will be meeting throughout the next few months to prepare for the exam. Sessions will include instruction and discussion on the six Domains of Practice for Professional Services Marking, which are the body of knowledge and skills most critical to competency in our work.
The fourth session will take place on the evening of Monday, June 20, at Xpera's new office and will cover Domain 4: Proposals. Recommended reading to prepare for the class (not required) includes:
- CPSM Study Guide: Key Terms & Concepts for Domain 4
- Marketing Handbook for the Design & Construction Professional (Part 4)
- The Architecture of Value: Building Your Professional Practice (Chapter 23)
- Wired to Clients - Get Inside Your Customers' Minds for Success in Business Development (Chapters 6-11)
The tentative schedule for the remaining sessions are as follows:
DOMAIN / INSTRUCTOR* / DATE
5. Promotional Activity / Catherine McCullough / July
6. Management / Karen Santoro / August
Review of Six Domains of Practice / Shiloh Spriggs / September
*Instructors are subject to change based on availability.
These formal study sessions are open to members and non-members interested in sitting for the exam, CPSMs looking for continuing education credit (1.5 CEUs, Domain 2) and anyone else interesed in furthering their knowledge of AEC marketing and business development at a cost of $45 per class.
For more information, please contact Nicole Apel nicolea@odayconsultants.com or Karen Santoro at karensantoro00@gmail.com
Interested in sponsoring? Check out our Sponsorship Opportunities page at http://www.smpssd.org/sponsorship-opportunities/
Event Sponsor:
Annual Sponsors:
