WHAT IS THE SINGLE MOST POWERFUL PREDICTOR OF SUSTAINED BUSINESS SUCCESS?

A CUSTOMER CENTRIC CULTURE

1 Day Workshop

Experience the award winning MRI and the impact it will have on your business!

Join us to learn how a Customer Centric Culture will help you drive your organisation's performance to new levels.

Research has shown anywhere from 40%-70% of customers leave a company, for no other reason, than they think that they don’t care!

Gartner predicts that “89% of businesses expect to compete on Customer Experience in 2016”

How will your organisation remain relevant and compete?

Dr Linden Brown will share the customer centric secrets used by Telstra, Konica Minolta, Amazon, Virgin, Apple, Starbucks and salesforce.com among others. He will share a method for success and insights gathered from more than 100 customer centric businesses.

Linden will share with this select group, the 8 key factors proven to drive superior business performance. Specifically a customer centric culture is proven to help grow revenue, gross profit, support innovation and new product success but most importantly drive Customer Advocacy - the real driver of profitability.

His insights, thought-provoking delivery and evidence-based methods are not to be missed!

Registration includes lunch and chance to win one of several signed copies of Dr Brown's award winning book, The Customer Culture Imperative.

Presenter

DR LINDEN R BROWN

Chairman and Co-Founder MarketCulture Strategies Inc

Dr Brown is Chairman of MarketCulture Strategies, a Silicon Valley based company specialising in helping companies develop a stronger customer-centric culture. Dr Brown has worked as a management consultant, academic and an entrepreneur in start-up organisations. For more than 20 years he has worked with multi-national firms in North America, Europe and Asia-Pacific to develop their market-focus capabilities and business strategies. He has had Visiting Professor appointments at several universities including INSEAD (France), Cranfield (England) and the University of Technology, Sydney (Australia). Linden has published 16 books on management, marketing and strategy.

Dr Brown is currently a Visiting Professor and member of the adjunct faculty at the Australian Graduate School of Management (AGSM), University of New South Wales.

Dr Brown gave a keynote at the World Marketing Summit 2015 in Japan at the request of Professor Philip Kotler See - http://worldmarketingsummit.jp/ and and recently led a global customer centricity forum at the Taco Bell International HQ in Los Angeles.

Speaker Testimonial

“We had a successful Event by any measure and we are so proud to partner with you on such a significant topic. Your facilitation was excellent – warm, engaging, humorous, and inclusive. The points you made were thought provoking and the buzz from the attendees indicated significant interest in further follow-up and action. Our genuine appreciation for your professional leadership.” 

Frank J Kennedy, Executive Director Australian Graduate School of Management (AGSM) Executive Education UNSW Australia