Part 1 of 3 | Saturday November 5, 2016 | 10:30 AM


Saturday November 5, 2016 from 10:30 AM to 2:30 PM MST
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The Idea+Space, Joel D Valdez Main Library 
101 N. Stone Avenue
Tucson, AZ 85701

Driving Directions 

This Event Proudly Sponsored by


Mike Neal, VP Professional Development 
SCORE Southern Arizona 

Do you dream about starting a business?

You're not alone - millions of Americans share that dream. And yet, not everyone has the courage to get started.

You're unique!

Simply by reading this, you've already taken the first steps toward turning your dream into reality. 

In this first of three sessions we will dive into constructing your core business model. Our discussions will include:

  • Defining a Market Need
  • Examining Your Personal Background
  • Researching Your Industry
  • Considering Your Target Market
  • Building Your Business Concept Outline
  • Researching Your Target Markets
  • Pricing Your Product or Service
You will leave this event with a clear, practical vision of what your business could be and how to make it happen.

Meet Your Instructor

Lorena de Rodriguez, SCORE Volunteer, President SSi, Inc

Ms. de Rodriguez has over two decades of industry experience, including airline station operations management and specializes in airport security, aviation ramp safety, airline operations, and travel-related customer service. She is an expert in Transportation Security Administration airport regulations and their affects on commercial service airport security coordinators.

Ms. de Rodriguez uses dynamic facilitation skills to educate work force groups on job-related responsibilities, equipment procedures and compliance issues. She completed the Airport Executive Leadership Program sponsored by Airports Council International and conducted by the John Molson School of Business at Concordia University with a worldwide group of airport management personnel. Ms. de Rodriguez holds a Master of Aviation Management from Embry-Riddle Aeronautical University, a Bachelor of Science in Business Communications and an Associate of Arts in Graphic Design from Missouri State University. She is a adjunct professor at ERAU for airport security. She is an active member in ACI-NA Public Safety and Security Seminars and Airports Consultants Council. She enjoys being a leader of a multicultural staff of accomplished trainers and program designers that benefit airport staffs worldwide. Her experiences includes commercial printing and design, mailing and shipping, and airline customer. Ms. de Rodriguez commands a conversational level of the Spanish language.