October 2016 Chapter Meeting

Finding the Magic in the ITSM Industry Analysts' Reports

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Presentation Summary

Almost every ITSM tool-buyer will look at an industry analyst report before they make a selection, since the reports offer important insight into sales and marketing momentum and provide useful feedback on how well a certain product performs.

However, very few IT organizations delve beneath the surface to understand exactly how these analyses are conducted and what the placement, size, and color of the dots actually mean. By understanding these specifics, organizations can make more informed decisions on future purchases, thereby minimizing the chance of losing time, energy, and money due to bad investments.

In this interactive session, former industry analyst Jarod Greene will break down ITSM industry analyst reports including myth-bust commonly held beliefs.

Meeting Agenda

Speaker Biographies

Cherwell Software - Vice President of Product Marketing

Jarod Greene is the Vice President of Product Marketing at Cherwell Software with 10 years of IT industry experience at Gartner. During his tenure at Gartner, he initially served as a Client Engagement Specialist and ultimately as an ITSM industry analyst. Jarod was responsible for covering ITSM processes,  managing organizational structures, and enabling ITSM technologies. Jarod has a Bachelor of Arts in Sociology from Trinity College and a Masters of Business Administration from the University of Georgia.

Please register by Wednesday, October 5, 2016

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