Website Basics and Best Practices Workshop Cancelled Due to Lack of Registrations

This workshop is comprised of two modules, one that focuses on the basics of building, designing and maintaining a website, and a second that dives into the details of how a small business owner can utilize their website as a powerful marketing asset. WiFi is available so you may bring your laptop. 

Module 1: Intro to Website Development

• Starting Out: Domain and Hosting
• Building Your Website: Development, CMS, Plugins and Themes
• Responsive Web Design
• Content Creation: Sitemap, Copy, Design and Graphics

Module 2: How a Professional Website Benefits the Small Business Owner

• Buyer Personas
• SEO and Keyword Research
• Blogging and Premium Content
• Conversion Opportunities
• Data and Analytics