Crafting a Winning Award Entry: A Panel Discussion

From developing an effective work plan to streamlining the application process, you too can turn that next communication project into an award winner. Join us Thursday, Jan. 26 as IABC St. Louis presents an informal panel of award winners and judges who’ve critiqued myriad national and international communication programs. In addition to providing case study insight, they’ll discuss:

The entry as a marketing piece
Avoiding common errors
The importance of upfront research
Defining measurable goals and objectives linked to results

Meet Our Panelists and Moderator

Annmarie Schumacher, Principal and Owner, Schumacher Creative

Recognized as a distinguished University of Missouri alumnus, Annmarie founded Schumacher Creative in January 2011 following a career in corporate and philanthropic communications. Since then, she and her communications, public relations, branding and special events teams have won 11 awards, including three Bronze Quills and six St. Louis Quills, and two International Louie Awards for outstanding special events production.

Patrick Donovan, Interactive Communications & Technology Manager, BJC HealthCare A social and digital communications expert, Patrick blends healthcare marketing and online news and television production skills to manage the BJC HealthCare portfolio of websites and social media platforms. In addition to winning a Silver Aster, Missouri Hospital Association Show Me Excellence and Ragan Healthcare PR & Marketing awards, Patrick has served as a Silver Quills judge for the IABC Pacific Plains Region and other IABC chapters nationwide. In total, he’s judged more than 25 awards entries in the last five years.

Mary G. Wilson, Senior Communications Manager, HD Supply Waterworks Strategic marketer, IABC Accredited Business Communicator and social media aficionado, Mary has judged nearly 20 IABC Quill Award competitions for other IABC chapters over the last 25 years. The consummate volunteer, she joined the IABC St. Louis Chapter in 1990 – serving in numerous positions, including chapter president, vice president, Board member and committee chair.

Mary C. Foshage, Creative and Digital Project Manager, FleishmanHillard Professional problem solver, designer and master communicator, Mary will serve as our panel moderator. She has volunteered for and chaired the local St. Louis Quill Awards program for four years, coordinating reciprocal judging and also serving as a judge for local and regional programs across the country.

Start planning your winning 2017 award entries today.