Atlanta, GA March 28, 2017
Register Now! $795 per person
In this hands-on workshop, you’ll learn how to develop a strategic portfolio roadmap that drives new growth by shifting your inside-out product vision to an outside-in customer vision. Instead of constantly wrangling over competing product visions that no one can ever agree on, you’ll learn how to craft a short and long-term portfolio roadmap that mirrors the vision and business goals of your target customers. Most importantly, you’ll learn how to create a strategic roadmap that can be executed with confidence by product, marketing and sales teams.
This workshop is ideal if…
If you’re a senior executive or a senior manager tasked with developing “the product vision” for growth, you’ll learn a simple paint-by-numbers approach for creating a strategic portfolio roadmap that clearly articulates the WHO, WHAT & WHY customer value with enough substance to be executed confidently in the trenches.
If your portfolio has grown to the point where the competing and constantly changing priorities are crippling your ability to deliver market-leading solutions, sign up for this workshop today and learn how a portfolio approach to product management and marketing can accelerate your growth.
It’s the new B2B product management!