Transportation and mobility is constantly evolving and innovating to address the challenges facing commuters in their journeys to work! To keep up with these changes, TDM programs and professionals most continue to adapt and plan for the future. We need to adopt new strategies of behavior change, take advantage of change moments, and think about the future of our transportation systems.  

Join ACT and your community of TDM colleagues this fall as ACT host its 2nd Annual TDM Forum in Las Vegas, Nevada!

Why Attend

ACT’s TDM Forum will offer two days of sessions focusing on:

• Exemplary employer programs from companies that get it
• Results driven marketing strategies
• Innovations impacts on TDM
• New behavior change strategies
• Incorporating TDM into Long Range Transportation Plans
• TMA Funding Strategies

Register Now! 

TDM Forum Program

Tuesday, October 17, 2017

8:00am – 9:00am: Breakfast and Networking

9:00am – 10:15am:  Welcome Address and Opening Keynote

Welcome Remarks:
Rob Henry, GVF, ACT President 
David Straus, ACT, Executive Director

Bruce Upbin
Vice President of Strategic Communications
Hyperloop One

10:30am – 11:45am: Concurrent Sessions

The New Commute: Employers Leading the Way
Lauren Bennett, Salesforce
Danielle Glaser, WeDriveU for LinkedIn
Moderated by: Julie Bond, Best Workplaces for Commuters at CUTR
With 25 million U.S. workers spending 90+ minutes getting to and from work, long commutes clog roadways, stifle productivity and hinder recruiting and retention. Trailblazing companies are reversing the trend by giving commuters alternatives to driving alone. Discover success strategies for creating a vibrant commuting culture that expands access to public transit, reduces parking demand and provides flexible options on campus. Whether you’re planning a commuter program or expanding one, you’ll takeaway concrete ideas to drive growth and sustainability.

Session sponsored by: 


Determining the Best Bikeshare System for your Community or Campus
Ron Floth, RTC of Southern Nevada
Jeremy Holmes, Roanoke Valley-Alleghany Regional Commission
Suzanne Williams, UNC Greensboro
Moderated by: Susan Conklu, City of Scottsdale
Stations, kiosks, undocked, and ad-hoc, there are many ways to design and implement a successful bike share system, but how do you determine which is right for your community, campus, or region. This session will present how a university, city and community went through the decision making process and will lead into a group discussion about the benefits and challenges of the various systems and the questions you should be asking as you develop your own successful bike share system.

12:00pm – 1:15pm: TDM Excellence Awards Luncheon
Recognizing exemplary organizations from the public and private sector for their commitment to TDM.

1:30pm – 3:00pm: Concurrent Sessions

TDM Marketing: A New Approach that Delivers Incredible Results 
Daniel O'Donnell, The O'Donnell Company
Eileen O'Donnell, The O'Donnell Company
The way people are making decisions is changing. This session will explore the science behind how people create habits and demonstrate methods to leverage the way we choose and form those habits with new digital marketing techniques. This session will also discuss the framework for developing powerful marketing campaigns and will review case studies showing highly effective transportation and TDM campaigns and their incredible results.

Unlocking the Potential - Incorporating TDM Into Transportation Planning
Andrew Kjellman, RTC of Southern Nevada
Jason Pavluchuk, Association for Commuter Transportation
The planning process is where decisions are made on how to spend funding. Being aware of and involved in the planning process is a great way to increase the amount of funding that goes into your program and project. Regardless of if you are a public or private sector entity, being involved in the planning process is an important step in protecting, growing, and supporting TDM programs. In this session, you'll hear everything you need to know about the planning process including why its important, how and when to get involved, how performance measures are used, and the changes that have been made to the process over the year. In addition, you will hear from the RTC of Southern Nevada and their process and get tips on the best way for you to get engaged. 

3:15pm – 4:30pm: Concurrent Sessions

CMAQ: Here today, gone tomorrow?  Strategies to diversify your TMA’s funding sources
Kathryn Doherty-Chapman, Go Lloyd
Chris Hagelin, City of Boulder / GO Boulder
Andrea Leary, Northeast Transit
Jason Pavluchuk, Association for Commuter Transportation
Moderated by: Patrick Sullivan, Seaport TMA
TMAs have long depended on membership dues and CMAQ dollars for the majority of their funding. To ensure their financial health, many have begun to expand their business models and explore new avenues for revenue generation that provide value added benefits to their membership and communities. This session will feature examples from TMAs that have developed or are looking to develop non-traditional funding/membership models including Business Improvement Districts, strengthened regulatory requirements, and development agreements and lead into a discussion about how TMAs should begin to prepare themselves for a future that may include less support from CMAQ.

Reimagining TDM on Campus through Public/Private Partnerships, Shared Mobility, Futuristic Technology and Infrastructure
Irma Henderson, UC Riverside
Kate Gibson, Stanford University
Debbie Hoffmann, Texas A&M University 
Moderated by: Jeff Olschwang, UCLA 
Take a look inside 4 unique educational institutions and how they have collaborated and connected to move their TDM programs forward and contribute to local and regional community progress.

4:30pm – 6:00pm: Networking Happy Hour 
 

Wednesday, October 18, 2017

8:00am – 9:00am: Breakfast and Networking

9:00am – 10:15am: Opening Session and Keynote

  Tina Quigley
General Manager
Regional Transportation Commission of Southern Nevada 

Congresswoman Dina Titus (D) 
1st District, NV

10:30am – 12:00 pm: Concurrent Sessions

Innovations Impacts on TDM: How does the TDM industry Adjust to the Growth of AV, EV, and TNCs
Chris Barker, Chris Barker Consulting
Greg Rodriguez, Best, Best, & Krieger
Moderated by: Thomas Cerny, AECOM
The TDM industry is going through a significant change as new innovative services are being introduced into our communities.  Autonomous, Electric, and shared services could be TDMs most impactful tools and lead us down a path towards an efficient, affordable, and clean transportation system, which reduces single occupancy vehicles and increases mobility - or not.  Hear from experts on how communities and TDM organizations can prepare themselves and ensure these new services achieve their desired outcomes.

Effecting Meaningful Transportation Behavior Change Through Motivational Interviewing
Hannah Mullin, Alta Planning + Design
As TDM professionals we are trained to connect people with tools and information that can help them change their transportation habits. Information and tools can support transportation behavior change, but how can we go deeper? How do we help people explore the personal barriers and motivators they face to riding the bus to work or biking to the store? This interactive session will focus on the principles and skills of Motivational Interviewing and how they can be applied to effect meaningful transportation behavior change. Typically used by public health professionals, Motivational Interviewing is a goal-oriented and participant-centered style of coaching designed to help people change their behavior, from quitting smoking to increasing physical activity. In the context of TDM programs, this technique can be used to guide someone through the process of finding a transportation solution that works for them. 

12:15pm – 1:30pm: 40 Under 40 Awards Luncheon

1:45pm – 3:15pm: Concurrent Sessions

Metrics and Data Collection – Creating the Ultimate Playbook for a Positive Return on CSR 
Thomas Harrington, Intuit
Michael Wooley-Ousdahl, Google
Tony Perez, Salt River Project (SRP)
Moderated by: Syreeta Gross, LivingGreen Solutions, LLC
The impacts of employer TDM commuter benefits, whether required by local legislation or offered as a voluntary employee benefit, can be used to promote an organization’s brand and provide a starting point for measuring the impact of increased travel behavior change in addition to regulatory compliance. The session will give guidance on commuter emission calculations, tie the GHG protocol as the best practice for reporting emissions avoided, give you a set baseline to start your own reporting and explore methods of calculation based on mileage data versus fuel consumption.

Using Change Moments to Shift Behavior
Aaron Gaul, UrbanTrans
Emily Haar, UrbanTrans
Ori Shilo, Fanzone
Beth Snoke, The Ohio State University
Moderated by: Zanna Worzella, ICF
Shifting behavior during a change moment, like a city-changing special event demands planning and easily implementable programs to affect change at a larger level. This session will include examples from the Pan Am Games in Toronto and an event-based TDM in South Bay, CA. You will also hear from the Co-Founder of Fanzone, a transportation platform for live events, who will present case studies from past events, touching upon the challenges around event operations, how the event can solve their congestion issues while providing better service to their users, being more environmentally responsible, and generating new money for themselves. OSU will also present on their TDM initiative and their preparations for college football game days and managing mobility and access for 150,000+ people. You will walk away with quick, easy, and impactful ideas on how to engage companies and the public to create meaningful travel behavior change in your community.

3:00pm - 5:00pm: Optional Tours 



Mobility Training Center Tour: 3:30pm - 5:30pm (Bus will drop-off and pick-up from Planet Hollywood Hotel)
The Regional Transportation Commission of Southern Nevada’s (RTC) Mobility Training Center (MTC) is designed to help Southern Nevadans, especially senior residents and persons with disabilities, move more independently throughout the community. At the MTC, citizens learn how to best utilize RTC fixed route transit services, as well as obtain Americans with Disabilities Act (ADA) Paratransit certification, providing them with independence and the freedom to travel to various destinations throughout Southern Nevada. The MTC tour will feature modern classrooms and an assessment center to show firsthand transit boarding and farebox experience. You will see the rich learning environment of the MTC and how they arm individuals with the necessary tools to access public transportation that will take them to jobs, appointments and social activities.

RTC Bike Share Tour: 3:15pm - 6:45pm (The group will travel by express transit to and from the Planet Hollywood Hotel to the Bonneville Transit Center (BTC) where the tour will start and end)  

Join Southern Nevada’s RTC Bike Share Program Manager, Ron Floth, on a guided Tour of Downtown Las Vegas on RTC Bike Share bikes. The group will see and experience downtown Las Vegas  points of interest and bicycle facilities to gain a unique perspective of downtown Las Vegas traveling by bicycle.