Best Practices in Social Media and SEO for a Successful Holiday Season


Monday, December 4, 2017 from 12:00 PM to 1:00 PM PST
Add to Calendar 


City of Camarillo Public Library 
4101 Las Posas Road
Camarillo, CA 93010

Driving Directions 


Georg Winkler 
Camarillo Public Library 

Your brand's social media presence can help determine how influential you are during the holiday shopping season.  An increasing amount of online consumers are turning to social media for holiday ideas and inspiration. Yuliana Gonzalez, Social Media Specialist with BBM&D Strategic Branding, will discuss best practices and upcoming trends for a successful holiday season. Catherine Delorey, BBM&D's SEO specialist, will discuss how to use SEO seasonal campaigns and data to achieve goals as part of a  strategic social media plan.

Yuliana Gonzalez, Public Relations and Social Media Specialist

 Yuliana has developed and executed public outreach campaigns for increased media exposure for many of our clients. Additionally, she provides strategic communication efforts that support various marketing initiatives and uses her creative talents to lead social media campaigns. Prior to her position at BBM&D Strategic Branding, Yuliana has collaborated with LA based publicity firms. Yuliana received her BA’s in Journalism and Chicano Studies from CSU Northridge.


Catherine Delorey, Web Programmer/SEM Specialist

Catherine, uses her SEO expertise to support her web programming background in multiple content management systems (CMS) including Modx, Wordpress and Joomla. Programming is her secondary language as she uses code to create impressive websites that are responsive and technically sound. Her extensive programming skills give her an advantage when creating custom search engine marketing plans for our full spectrum of clients. Catherine manages our daily SEM operations, including site architecture recommendations, keyword research and implementation of SEO measures. Catherine holds a BA in Art and a Minor in Business Management from CSU Channel Islands.