CNEŽ Core Concepts - Toronto, ON

Toronto Real Estate Board (TREB)  

February 12th & 13th, 2018

$330 + HST for TREB Members

Non-TREB Members can Register by Calling (416) 443.8148 

Register Now! 


Monday, February 12, 2018 at 9:30 AM EST
Tuesday, February 13, 2018 at 4:00 PM EST

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Toronto Real Estate Board 
1400 Don Mills Rd
North York, ON M3B 3N1

Driving Directions 


Oliver Xue
The Nature of Real Estate 

Course Trailer 

....without a doubt the most effective course I have taken since entering the business. You have completely shifted my way of thinking, particularly when it comes to using analogies as a selling tool. I notice it everywhere now! ... Andrew Storey, Royal LePage West Real Estate Services, Port Coquitlam, BC

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See what earning your MCNE can do for you


Core Concepts - CNEŽ 1

At this dynamic 2-day certification course, you will:              

  • gain expert skills in negotiation 
  • increase your competitive advantage in the marketplace
  • be one of the first to earn this exceptional designation in Canada   

Topics are leading edge principles in real estate sales: 

  • Competitive Win-Lose Hard Bargaining vs. Collaborative Win-Win Negotiating – Understand the differences in these two classic approaches and learn how to use both approaches to get the best outcome for your client and yourself.
  • Psychology of Buying — Learn how the brain makes purchase decisions and how you can impact both sides of the brain in the decision making process.
  • Persuasion Principles — Discover scientifically proven persuasion approaches that increase your success rate for influencing others. Includes scripts for real estate negotiation situations that utilize these proven persuasion approaches.
  • CNE Model and Planning Guide — Learn how to proactively plan your real estate negotiations for success.
  • Case Studies — See how these principles and approaches are applied in real estate negotiation situations in a variety of markets.
  • Skill Practice — Get a chance to practice your new skills in a safe environment that will increase your success in the real world.
  • Group Discussion Topics — Innovative and creative approaches are discussed by small and large groups, helping you take your business to new levels.

Course facilitator - Suze Cumming

  • 32-year industry elder with a diverse tribe of highly successful REALTORS
  • “A dynamic personality with endless energy” 
  • A deeply committed coach and teacher with a passion for negotiation





I just had to say, it is probably the most realistic, helpful and honest sales course that I have taken in 30 years. 
Forget HYPE, forget Just think Positive, Suze shows how to get results.
An amazing learning experience for me and cannot wait for the next CNE course in Toronto.


                                                                               -Shaun Billingsley, Royal LePage, North Bay, ON 

Suze, I can’t tell you enough how good your course was. I can honestly say, this is the first course/speaker that I have attended in my real estate career where I have thought I want/need more from you.

                                                          -Gerry Walker, RE/MAX Rouge River, Bowmanville, ON

Best 2 days I have spent in the industry. Undeniably important. Suze provides us with a toolbox of strategies and a wealth of information to help us gain a competitive advantage in our market place. Can’t wait for the CNE2 & 3.

                                                    – Brandon Guile, RE/MAX Ocean Pacific Realty, Comox, BC


Register Now!

Non-TREB Members can register by calling (416) 443.8148 

Please note all manuals will be issued to registrants electronically via PDF file.

Should you still wish to obtain a hard copy of the manual, the cost will be $42+GST.  Please email

All manuals will be shipped to the course venue.