Thursday, May 3, 2018 from 8:00 AM to 3:00 PM EDT
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DeSales University 
University Center Building
2755 Station Ave
Center Valley, PA 18034

Driving Directions 



Wendy Manarino 


  Premier Sponsors







Platinum Sponsors

  • BeneFIT Corporate Wellness
  • BSI Corporate Benefits
  • St. Luke's Care Network

Gold Sponsors

  • AblePay Health
  • Boehringer-Ingelheim
  • Cigna
  • Equinox Agency
  • Geisinger Health Plan
  • Highmark
  • Integrated Behavioral Health
  • Key Insurance & Benefit Services
  • National Vision Administrators
  • Novo Nordisk
  • Populytics
  • Trividia Health
  • United Concordia Dental
  • Univest Insurance

LVBCH 2018 Annual Conference
"Driving Healthcare Value, Innovation and Transparency"

The Lehigh Valley Business Coalition on Healthcare (LVBCH) cordially invites you to attend its 38th Annual Conference. It will feature thought-provoking presentations by national and local healthcare experts as well as an exhibit area, breakfast and lunch. Bring your colleagues and join us for an educational and networking event you won't want to miss!


Program Schedule



Registration, Continental Breakfast & Networking
Sponsored by BSI Corporate Benefits
Exhibitor Area Open*



Welcoming Remarks & Program Introduction
Carl Seitz, LVBCH President
Bob Johnston, LVBCH Chairman (East Penn Manufacturing)



The American Health Care System Under the Trump Administration
Robert Laszewski, President, Health Policy and Strategy Associates
Sponsored by St. Luke’s Care Network



Leveraging Data to Increase Surgical Value
Marc Granson, MD, Founder, SurgeonCheck, LLC



Break & Networking
Sponsored by BSI Corporate Benefits
Exhibitor Area Open*



The Health Transformation Alliance – Taking Better Care of the People Who Take Care of Us
Robert E. Andrews, Chief Executive Officer, Health Transformation Alliance



Leadership in Wellness Recognition Awards
Amanda Greene, Wellness & Quality Specialist, BeneFIT Corporate Wellness – Populytics
Sponsored by BeneFIT Corporate Wellness – Populytics



Luncheon & Networking
Sponsored by BSI Corporate Benefits
Exhibitor Area Open*



Market Insights Into Driving Health Value and Well-Being
Heather Lavoie, Chief Strategy Officer, Geneia



Specialty Drug Management- Is It Possible?
John R. Adler, President, ELMC Rx Solutions



Closing Remarks & Sponsor Door Prizes




    * Please visit our Sponsors in the Exhibit Area!

Featured Speakers

Robert Laszewski  

Health Policy and Strategy Associates

Bob is a well-known and highly regarded expert on health care policy from Washington, DC.  He combines a unique blend of 20 years of "inside the Beltway" experience with 20 years of operational experience having run a health insurance business.  He has offered his perspective on health care reform in testimony before several committees of both the House and Senate of the U.S. Congress. Bob has written and spoken widely on the subject of health care reform and market change. His media appearances include health care features on NBC, CBS, Fox, CNN, MSNBC, PBS, and NPR. Additionally, numerous articles about his ideas have appeared in the national and trade press and he has been regularly quoted in many newspapers including The Wall Street Journal, New York Times, USA Today, and the Washington Post.

Marc Granson, MD 

SurgeonCheck, LLC

Marc Granson, MD, was a vascular surgeon for 33 years and Chair of Surgery for St. Luke’s University Health Network from 2003 to 2016.  While he was Chair, he realized no hospitals had a tool to analyze the quality AND cost of their surgeons and patients had no way to objectively choose their surgeon.  In late 2016, Dr. Granson stepped down as Chair to dedicate his energy to SurgeonCheck. He is on a mission to bring transparency and objective measurement to surgical outcomes. Dr. Granson earned a B.S. from Indiana University, an M.D. from Temple University School of Medicine and completed his General Surgery residency at the University of Southern California. He completed his Fellowship in Vascular Surgery at the University of Pennsylvania.

Robert E. Andrews   

Chief Executive Office
Health Transformation Alliance

Robert E. Andrews currently serves as the CEO of the Health Transformation Alliance (HTA).  As CEO of the HTA, Andrews oversees the strategic direction of 40+ major corporations who have come together in an alliance to do one thing: fix our broken healthcare system.  Formed by four founding members in September 2015, the HTA has grown to include more than 40 of our nation’s leading employers, who collectively are responsible for more than 7 million employees, dependents and retirees and an annual health care spend of $26 billion.  Through Andrews’ leadership, the HTA has launched value-driven solutions specifically designed to improve patient care and economic value through world-class data & analytics, path-breaking pharmaceutical solutions, high quality medical networks and robust consumer engagement initiatives.  Andrews previously led the Government Affairs practice at Dilworth Paxson law firm for two years before joining the HTA.  Prior to private practice, Andrews served as a Member of the United States House of Representatives for nearly 24 years.

Heather Lavoie   

Chief Strategy Officer

Heather Lavoie is Geneia’s chief strategy officer, with accountability for strategy and execution across the portfolio of products and services. She also has accountability for marketing, human resources and client relations.  During her 30+ years in healthcare, Heather has led start-ups, health plans and provider organizations, directing initiatives on strategy, transparency, diversification, product innovation, operations and analytics. She previously co-founded and served as vice president of product development, delivery and engineering for Choicelinx Corp. and co-authored an adverse selection actuarial model with Milliman USA.  Heather is a Notre Dame College graduate and received an MBA from Southern New Hampshire University.

John R. Adler 

ELMC Rx Solutions

John has 22 years of experience in pharmacy benefit management working for PBMs, audit & analytics firms, and consulting firms. He established his current company seven years ago and became part of the ELMC group in 2017.  He is currently a consultant for Taft Hartley Funds including the Delaware Valley Health Care Coalition (DVHCC), BCBS health plans, business coalitions, TPAs, insurance captives, and individual public and private sector plans.  In his role as a PBM RFP, contract, and risk management expert, John has been invited to speak at national conferences for the International Federation of Employee Benefit Plans (IFEBP), Self-Insurance Institute of America (SIIA), the American Federation of Teachers (AFT), and the Society of Professional Benefit Administrators (SPBA).  John has been published and quoted in a number of publications, including Employee Benefit News, Human Resource Executive, Risk & Insurance, and A. M. Best Week Magazine on PBM contracting issues and risk management/cost containment strategies.


Registration Information

You must register to attend this event.  Registrations will NOT be accepted at the door. 

The registration deadline is Monday, 4/9/18.

LVBCH Member Companies
Registration is FREE for employees from LVBCH member companies.  You can check the list of member companies on our website at www.LVBCH.com.

Non- Member Companies
Attendees from non-member companies must pay $100 per attendee via check or credit card.  Make your check payable to LVBCH and send it to: 60 W Broad St, Ste 105, Bethlehem, PA 18018.  LVBCH must receive payment from non-members no later than Monday, April 30, 2018

LVBCH Cancellation Policy

Registrants will be charged $100 for no shows and cancellations not made 48 hours in advance of an event.  LVBCH will bill member employees the $100 charge to pay for meals and other conference-related expenses incurred on their behalf.  Non-members who fail to provide at least 48 hours notice will forfeit their $100 registration fee.


If you have any questions about this event, please contact Wendy Manarino at 610-317-0130
or via email at wmanarino@LVBCH.com.