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Wednesday, March 21, 2018
7:30 AM to 10:00 AM PDT
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Ferguson Pape Baldwin Architects
2nd Floor Soledad Conference Room
4499 Ruffin Road
San Diego, CA 92123

Driving Directions 


Becky Scheible
Ferguson Pape Baldwin Architects
(619) 231-0751

Vianney Cardenas 
Pacific Building Group
(858) 552-0600

A_E_C in the Social Media Age

To Tweet or Not to Tweet? Find Out at SMPS San Diego’s Social Media Workshop Series for A/E/C Firms! Part 1

Do I tweet or not? What value does social media bring to my firm? How can it be measured? How do I help leadership understand its value? How do I get staff engaged? These are questions often asked by A/E/C marketers tasked with crafting the most effective and cost efficient marketing plans for their firms.

Find the answers to these and other questions at SMPS San Diego’s Two-Part Social Media Workshop Series hosted by Ferguson Pape Baldwin Architects and presented by Nanette Newbry of Comet Creative and Alicia Smith of Smith Professional Services Marketing.

These are two separate workshops with different key learning objectives. Sign up for Part 1 below. For more info and to sign up for Part 2, click here

Key Learning Objectives of Part 1:
• Define your company’s voice, tone, and social media purpose
• Learn how to make a connection with your clients online
• Learn best practices for Facebook and Twitter
• Select the best social media platforms based on your audience and goals
• Learn what next steps are needed to achieve your company’s goals

Nanette Newbry, Principal/Creative Director of Comet Creative
Alicia Smith, Owner of Smith Professional Services Marketing

Ferguson Pape Baldwin Architects
2nd Floor Soledad Conference Room
4499 Ruffin Road
San Diego, CA 92123

PART 1: Wednesday, March 21, 2018
- 7:30-8:00 am: Registration / Breakfast / Networking
- 8:00-10:00 am: Interactive Social Media Workshop - Part 1

Single Workshop: $65 SMPS Member / $85 Non-Member / $105 Walk-In (space permitting)
Two-Workshop Bundle: $110 SMPS Member / $150 Non-Member

This workshop will provide 2 CEU credits for SMPS Domain of Practice 5: Promotional Activity.

Registration for Part 1 closes at 5:00 pm on Tuesday, March 20. Cancellations must be made 24 hours in advance. To receive a refund, contact Becky Scheible at bscheible@fpbarch.comSpace is limited to 28 people, so register today!

Interested in becoming a sponsor? Learn more about our sponsorship opportunities at:


        Smith Professional Services Marketing     

Hosted By: 

Ferguson Pape Baldwin Architects

Annual Sponsors: