What will you learn?
Through guided technical demonstrations and hands-on learning; collaborative small-group activities, personal coaching, and peer review, you'll gain new skills in...
- Strategy: Sharpen your online marketing strategy and learn to set and exceed email marketing goals.
- List Building: Hands-on exercises help you grow your email lists, target your emails, and manage contacts.
- Email Design: Learn the basics of newsletter design, and apply new design ideas to showcase your business.
- Content: Create more engaging email newsletters with articles, coupons, promotions, links, and winning subject lines.
- Social Media Marketing: Learn how to use social media in conjunction with Constant Contact Email Marketing to promote your business and grow your customer list.
- Results: Use tracking reports to make your next emails better than the last.
- Networking: Collaborate wtih other small businesses, nonprofits, and associations, while exchanging ideas for improving your email and social media marketing.
Agenda:
After investing in this class you will be empowered to:
Attract, Capture and Retain Clients!
- Adding links, tables, videos, surveys, and other impactful content
- Analytics - How to measure, track, and read performance... to improve!
- Branding Your Email Marketing with your Brand Colors, Logos and Images
- Content Marketing - Why subject line is only the beginning, the secrets of pre-header text
- How to get great open rates and click through rates
- Creating a mobile friendly template
- Growing Your List - How to build a Constant Contact email list from your Facebook followers
- Leverage Posting Tools, like Constant Contact's Social Media Console
- How to avoid the spam trap
Your Constant Contact Local Expert Speaker Trainer
Evie Hernandez is known as The SMarketing Queen because she effectively integrates Sales and Marketing to get results. She teaches business owners how to generate client leads with the XoomIM Inbound SMarketing System at Chambers, SCORE Chapters, Associations and businesses throughout Florida.
As the CMO of XoomIM Inbound SMarketing Agency, the founder of HispanaPreneur™, a sales and marketing trainer at Bizniversity™, and the Host of LiveBizTV, Evie has laser focus vision for empowering business owners to Attract, Capture and Retain Affluent Loyal Clients.
As an Inbound Marketing Professional, a Certified Business Coach and a Solution Provider for Constant Contact, Evie is a much sought-after speaker because she is considered an expert on Lead Generation.
After over 10 years in Corporate America working in the Pharmaceutical Industry with Bayer, Abbott and Wyeth, and over 14 years successfully growing her own brand in South Florida, Evie puts her experience and expertise towards helping business owners become profitable through effective SMarketing.
Evie is passionate about teaching and helping businesses develop a Strategic Inbound SMarketing Plan so they can Get Found, Get Leads, and Get Results™.
Evie developed The XoomIM Inbound SMarketing System by combining her over 24 years of Sales and Marketing experience to execute an integrated strategy that Guarantees Results.
Evie Hernandez
XoomIM, LLC
7865291519
evie@xoomim.com
